unit 7 Flashcards
graphic arts
printmaking; woodcut, engraving, etching, dry point, lithography; graphic design
graphic design
art of combining text and images to communicate messages visually - often used in advertising, branding, and digital media.
printmaking
the process of creating artworks by transferring ink from a prepared surface onto paper or other materials.
woodcut
a printmaking technique where an image is carved into a woodblock - with the raised areas holding ink and producing the print.
engraving
a printmaking technique where designs are incised into a hard surface, like metal, which is then inked and pressed onto paper.
etching
a printmaking process that uses acid to bite into a metal plate where the artist has drawn, creating lines that hold ink for printing.
dry point
a printmaking technique where the artist scratches the design directly onto a metal plate with a sharp tool, creating a burr that holds ink.
lithography
a printmaking method that involves drawing on a flat stone or metal plate with a greasy substance - then using chemical processes to create prints from the drawn areas.
photogravure
a printmaking process that combines photography and etching - where a photographic image is transferred onto a metal plate and then etched for printing.
polymer plates
used in modern printmaking - flexible plates coated with light-sensitive polymer material, allowing for detailed & durable prints.
typography
the art and technique of arranging type (fonts) to make written language legible, readable, and visually appealing.
commercial art
refers to art that is made for the purposes of commerce.
low art
art forms considered to be more accessible or popular, often associated with mass culture, such as cartoons, crafts, or graffiti.
high art
art forms regarded as culturally sophisticated and often associated with classical traditions - such as fine art painting, sculpture, printmaking, fine books, etc.
photography
traditional and digital images from a camera, scanner or Photoshop
digital photography
capturing images using digital cameras, where the image is recorded as digital data rather than on film.