Unit 7 Flashcards
What is a strategy?
A set of long term competitive actions that a company uses to achieve it’s objectives
What is a tactic?
Short-term actions that support a strategy
What is short-termism?
The business focuses on quick results (usually profit) at the expense of long-term success. eg. a business may make 100 employees redundant to minimise costs and increase profits in the short term, but in the long term the company’s output/productivity may decrease leading to lower sales etc.
What is SWOT analysis?
A business decision-making tool that helps a company investigate its strengths, weaknesses, opportunities, and threats.
What is a balance sheet and what does it contain?
It’s a statement of financial position and it lists assets and liabilities.
What is an income statement?
A profit and loss account, states the company’s income and expenditure.
What is a non-current asset?
Things that will stay with your company for more than a year, such as property or a company car.
What is a current asset?
Something that will change value within a year e.g. stock, debtors. (need to be used up in one year)
What are current liabilities?
Short-term debts (under a year)
What are non-current liabilities?
Long-term debts (over a year)
What is the formula for net assets?
Total assets - Total liabilities
What is total equity?
Amount invested into the business
ROCE formula
Operating profit / Capital employed (TE+NCL) x 100
What is ROCE?
A profitability measure ratio.
- The higher the ROCE figure the better
- Demonstrates how hard the business has made the money that was invested into the company work
Current ratio formula
Current assets / current liabilities (both found on a balance sheet)
What does the current ratio formula tell us?
- Known as the working capital ratio
- The ideal ratio is around 1.5:1 and 2:1
- Below 1.5:1 and the business may not have enough working capital to cover all their bills, this could be over-borrowing or trading.
- Above 2:1 and the money is tied up, not being used efficiently.
What are benefits of using ratios?
- Useful analytical tools
- widely used and understood
- Identify issues - but don’t solve problems
- part of a range of indicators of business performance
Gearing ratio
Non-current liabilities / capital employed x 100
(expressed as a percentage)
What does the gearing ratio look at?
- Looks at the long-term finance of the business and where it comes from
- A result of over 50% means they are highly geared, most of the money comes from loans, which is risky for a potential investor
- A result of below 50% means they are low geared and most of the money comes from the owners/shareholders, a better risk for an investment
Payable days formula
Payables/cost of sales x 365 (how quickly a business pays their debts)