unit 5: Chapter 32: Analysis of published account Flashcards
Gross profit margin (%)
- gross profit/ sale revenue x 100
- Uses to assess how successful the management a of a business has been at converting sale revenue into both gross and net profit -> Use to measure performance of business + management team.
- This ratio compared gross profit (profit b4 deduction of overhead) with sales turnover
Explain gross profit margin (4)
- The higher the better
- Nếu thấp có thể do dùng low-price strategy to increase sales or higher cost of sales e.g) higher material costs of higher direct labour costs
- Thấp = management is less effective in controlling costs
- Good indicator of how effectively managers have added value to the cost of sale
How to increase gross profit margin? (2)
- Reducing costs of sales while maintaining revenue - dùng cheaper supplier
- Increase revenue without increase cost of sales - tăng giá but offer better services
Net Profit Margin (%) Net là lợi nhuận sau cùng, khi trừ hết opportunities cost
- Net profit /sale revenue x100
- Compared net profit (profit after all costs have been accounted for but b4 tax and interest have been deducted) with sales revenue
- The higher the net profit margin, the better the company is doing at turning sales into profit.
- Strong sales = increase the net profit margin; however, decreasing costs and overhead also help turn those sales into profit
Define Profitability Ratio and what’s in it (2)
- Ratio that use to asses how successful the management of a business has been at earning profits for the business from sales and from capital employed - use to measure performance
- ROCE - Return of captial employed
What is ROCE (1)
Return on capital employed (%) = net or operating profit / total employed x 100
Define capital employed (1)
The total value of all long term finance invested in the business. It’s equal to (non current asset + current asset) - curren liability or non current liability + shareholder’ equity.
Explain ROCE (4)
- The higher the value of this ratio = the greater the return on the capital invested in the business
- Can be compared with both other companies and the ROCE of previous year’s performance
- ROCE result should be compared with the interest cost of borrowing finance- if it’s less than this interest rate -> any increase in borrowing will reduce returns to shareholders
- ROCE is not related to the risk involved in the business. A high return may be the result of a successful undertaking with high risk rather than true business or managerial efficiency
How to Increase ROCE? (1 - 3 and 2 - 1)
Increase operating profit without increaseing capital employed, e.g)
- Raise price
- Reduce vatiable costs per unit
- Reduce overheads, such as delayering or reducing promotion cost
Increase operating profit that reduce capital employed
- Sell assets that contribute nothing ot little to sales/profit- by use the capital raised to reduce debts
Limitation of ROCE (5)
- The method used for the calculation of captial employed is not universally agreed and this causes problems for comparisons between companies
- Demand could be price elastic
- Cheaper materials could cut back on quality
- asset may be needed in the future e.g) for expansion of business
- May not be effective in inreasing profit in the short term and may have drawack e.g) less promotion could reduce sales
Liquidity Ratio (2)
- Current ratio: = Current Assets/ Current liabilities. shows the rate the business affords to pay current liabilities out of their current assets.
- Acid test ratio: = (Current Assets - Inventories) / Current liabilities.
What is in financial efficiency ratio (2)
- Inventory or stock turn over ratio
- Day’s sales in receivables ratio
Inventory (stock) turn over ratio (2)
Cost of good sold / value of inventories
- This ratio records the number of times the stock of a business is bought in and resold in a period of time
Explain stock turn over ratio (4)
- The number of times stock turn over in the time period - usually 1 year
- The higher the number, the more efficient the managers are in selling stock rapidly e.g) Using JIT for stock management.
- The higher the ratio, the lower the investment in stock will be
- The result depends on the industry they are in
- eg) A bakery would have higher stock turn over than a car dealer.
- For service-sector firm like insurance companies, this ratio doesn’t really matter because they’re not selling “products” held in stock.
Days’ sales in recievable ratio, what’s it? (3)
- Account receivable x 365/ sales turnover
- Known as debtors’ collection period
- Measure on how long, on average, it takes the business to recover payment from customers who have bought goods on credit - the debtor