Unit 4 - micro Flashcards
requirements for perfect competition
number of firms is large firms products are identical free entry and exit complete information profit maximizing buyers/sellers are price takers
Free entry
firms are free to enter a market or to expand within a market in response to market signals
barriers are social, political and economic that prevent other firms from entering the market
Free exit
exit from an industry without incurring a substantial loss on its investments
There can’t be free entry without free exit
Complete information
firms and consumers know all there is to know about the market
no firm or consumers have a competitive edge over the other
Profit maximizing
firms seek maximum profit and only profit
Price takers
a firm or individual who take the price of determined market supply and demand as given
Marginal revenue
in perfect competition marginal revenue is the simply the market price. perfectly elastic
MR= change in total revenue / change in quantity
Marginal cost
initially marginal cost falls but then increases
is the supply curve
Total cost
TC = ATC x Q
Revenue
R = P x Q
MR DARP
Marginal revenue = demand = average revenue = price
How to determine maximum profit from a graph
plot MRDARP plot MC plot ATC plot AVC Work out what is the profit maximizing output for the perfectly competitive firm (MR = MC) Draw a line from MR = MC to the horizontal axis so that you can calculate total revenue work out TR work out TC work out difference between TR and TC