Unit 4: Commercial Photography Principles Flashcards

1
Q

What is the primary use of commercial photography?

A

To sell a product

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2
Q

What is the primary use of artistic photography?

A

Created for aesthetic appeal

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3
Q

What is the primary use of photojournalism?

A

To document real events or situations through images

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4
Q

What is the primary purpose of scientific photography?

A

Used solely to accurately document a subject for scientific purposes

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5
Q

Which of the following is considered a skill photographers should know to have a successful career?

A

Business

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6
Q

What piece of camera equipment would be used to block sunlight or bright light from entering the camera sensor and washing out the photo or creating lens flare?

A

Lens hood

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7
Q

What are facts regarding an 85 mm lens

A

Great for portraiture
Low aperture
Does not distort when close to the subject

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8
Q

If Malik is going to shoot a wedding, which of the following pieces of equipment would be most beneficial for him to take?

A

External flash
Zoom lens

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9
Q

What is the primary purpose of a tripod?

A

To stabilize the camera

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10
Q

What is the purpose of a kicker light, also called a rim light?

A

To create highlights on the edge of the subject

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11
Q

What is the purpose of white balance?

A

To filter out any color temperature

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12
Q

Which lens has a single focal length?

A

Prime lens

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13
Q

Which lens has the ability to have a range of focal lengths?

A

Zoom lens

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14
Q

What is the card that is inserted into a camera to save digital images?

A

Memory card

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15
Q

What are the stands with three legs to stabilize the camera?

A

Tripods

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16
Q

What is the measurement of the amount of light hitting the camera’s sensor?

17
Q

What is the device which opens and closes to allow light into the camera?

18
Q

What is the measurement between the nearest and farthest object in focus?

A

Depth of field

19
Q

What is the most likely adjustment the photographer made after taking this photograph on a shoot?

A

Adjusted framing to remove unsightly box

20
Q

Which of the following best describes a raid storage system?

A

External storage which stores data in two places

21
Q

Which of the following statements is true about this photograph?

A

It is underexposed

22
Q

What tool can be used to adjust crooked horizons?

23
Q

What are the methods a photographer can use to limit the amount of time spent editing a shoot

A

Cull images to select only the best photos
Synchronize edits to all photos with the same lighting conditions
Set up Photoshop actions to apply edits automatically

24
Q

What does the sharpening tool accomplish?

A

Increases contrast along edges of objects

25
Q

When shooting at a high ISO, which of the following can be adjusted to help take the grain out of the photo’s appearance?

26
Q

Which of the following best describes vibrance?

A

More depth of color in secondary tones