Unit 4 Academic Vocab Flashcards
Level of sophistication in language, word, choice, appearance and delivery of a message
Formality
The attitude towards a subject
Tone
Business-like, high- level vocabulary, very structured
Formal tone
The ability to affect other people’s thinking
Influence
Make someone believe something
Persuade(persuasive)
The main point expressed about a topic
Argument
An argument that is not really sound but may still be convincing
Rhetorical fallacy
The means of persuasion in an argument
Appeal
Depends on faulty logic(reasoning)
Logical fallacy
Unfairly appeals to a persons emotions
Emotional fallacy
Unreasonable attack on the writers own authority or character
Ethical fallacy
A fallacy that is a personal attack on a character to distract from the argument
Ad hominem a