Unit 3- Marketing Flashcards
1
Q
Dynamic Pricing
A
Price changes as demand changes in different market segments
2
Q
Random Sampling
A
Choosing consumers to interview or survey at random
3
Q
Quota Sampling
A
Number of selected consumers required to participate in a market research
4
Q
Consumer Panel
A
Group of consumers that provide opinions on new or existing products
5
Q
A
6
Q
A
