Unit 3: Classical Conditioning Flashcards
What do cause and effect relationships tell us?
certain things occur in combination with others
How does learning to predict events occurring together influence us?
makes interaction with environment more effective
Which is the simplest mechanism by which we learn the association between events?
classical conditioning
What is the practical purpose of excitatory classical conditioning?
anticipating consequences from predictable events
(useful for survival)
Who discovered classical conditioning?
Pavlov (dogs)
Twitmyer (knee jerk)
Which stimuli are ORIGINALLY involved in the classical conditioning process?
neutral stimulus
unconditioned stimulus
Whats one major focus of research on classical conditioning? In this context, what’s one of the most well known experiments?
conditioning of emotional reactions
Little Albert
What kind of response is freezing?
defensive response probably evolved to make prey less visible to predators
What is freezing? (biologically)
immobility of the body and absence of movement
What is sign tracking?
approaching and contacting stimuli that signal the availability of food
What does sign tracking correlate with?
individual differences in impulsivity and vulnerability to drug abuse
What is aversion taste?
form of classical conditioning
animals learn to avoid a type of food paired with previous illness
How is an aversion learned?
ingestion of flavour is followed by aversive experience
How many trials does the acquisition of strong aversions take and how quickly does the negative effect need to happen?
can happen after just a single trial
can take up to several hours
How many percent of people (average) with food aversion know that the illness wasnt caused by the food they ate?
20%
Are familiar foods as likely as novel foods to cause aversions?
no, novel foods are highly susceptible to aversions, conditioning of previous foods is retarded
Is nausea required to create food aversions?
no, they can happen without conscious awareness
Do neutral tastes always need to be followed by sickness to cause aversion?
no, they can also be created by linking the NS with a disliked taste also causes aversion
Which type of learning does the advertising industry apply?
evaluative learning
How does evaluative learning in ads work?
advertised product associated with things people already like
-> increases liking of product
What happens in excitatory conditioning?
subject learns association between CS and US
Which is one of the main factors determining the effectiveness of classical conditioning?
relative timing of CS-US presentation
What’s the intertrial interval?
time from end of the trial to beginning of new trial