Unit 3 Flashcards
accounting profit
revenue - explicit cost
economic profic
revenue - economic cost
short run (long run guidelines)
no change in capacity
- total product
- Marginal product (extra)
- Avg. Product (per workers) = TP/#workers
law of diminishing marginal returns
labor added until pt where marginal product decreases, why demand curve goes down
fixed cost
short run
variablle cost
long run
total cost
fixed+variable, starts at FC in graph
average costs
AFC = TFC/C AVC = TVC/Q AVT = TC/Q
marginal cost
MC=TC/Q; intersects AVC and ATC at minimum
LRATC/planning curve
long run, multiple factories, connects short runs at tangent
market structure
perfect competition-monopolistic competition-oligopoly-pure monopoly
pure competition
- large # producers
- Standardized product
- Price takers
- Free entry/exit
MC=MR
max profit:
- produce at last unit
- prefer no shutdown
- all structures
- in PC, P=MR (break even pt)
pure monopoly
- single seller
- No close substitute
- Price maker
- Blocked entry
- non-price competition
barriers to entry
- economy to scale
- legal barriers (patents, licences)
- ownership of resources
- price strategy (monopolist created monopoly)
economy to scale
produced at lowest possible cost, competition can’t pay
pure monopoly assumptions
- barrier to entry exists
- no gov. regulations
- Single price monopolists
pure monopoly misconceptions
- want to charge highest price
- total profit not per unit profit
- profit is not guaranteed
price discrimination types
- charge max their willing to pay
- Different sets(# of items determines $)
- Charging different prices to everyone
price discrimination requirements
- monopoly power
- market segregation
- No resale
regulated monopoly
government sanctioned;
fair return where ATC=D
socially economic where MC=D
monopolistic competition
- large # sellers (no collusion)
- no interdependence
- differentiated product
- easy entry/exit
- use of advertising
differentiated product
- attributes
- service (knowledge/reputation)
- location
- brand name
- some control over price
long run
normal profit, break even
concentration ratio
output of top 4 firms;
>40% olgiopoly
<40% monopolisitc competition
herfindahl index
range 0 (pure comp. ) to 10,000(pure mono.) (%a) squared + (%b) squared ...etc...
oligopoly
- few large producers
- homogenous or differentiated product
- control over price, mutually interdependent,
- entry barriers
- mergers
oligopoly shortcomings
- localized markets
- interindustry competition
- world trade
- dominant firms
game theory
study strategic situations
payoff matrix
dominant vs dominated strategy, nash equillibrum
dominant strategy
best payoff for individual regardless
dominated strategy
whichever isn’t dominant
nash equilibrium
both have same dominant strategy
economies of scale
downward, advantages of increase plant size
- labor and managerial specialization
- ability to purchase/effciently use goods
diseconomies
upward, if a firm is too large
1. caused by distant management, problems with communication/coordination