Unit #3 Flashcards
What is a quasi endowment?
A quasi-endowment, also known as a board-designated endowment, is a fund that an institution’s governing body designates for long-term investment. Unlike a true endowment, which is typically established by a donor with restrictions on the use of the principal, a quasi-endowment is established from unrestricted funds, and its principal can usually be spent at the discretion of the governing board.
The funds in a quasi-endowment are usually invested in the same way as other endowment funds, seeking to balance growth with income generation.
What is considered an acceptable
cost per dollar for the acquisition of a donor in the first year?
$1.25 to $1.50 per $1 raised
In cost per dollar raised calculations, how long can planned gifts take to break even?
5 to 7 years
T or F. People are finding that money can raised less expensively in capital campaigns.
True. 10 to 20 cents on a dollar.
Cost per dollar raised for an ongoing, successful planned giving program.
$.20 to $.30 on the dollar.
From Donor-Centered Leadership: What It Takes to Build a
High-Performing Fundraising Team, by Penelope Burk (2013), what percentage of respondents was willing to invest in fundraising if the investment were recouped in more than 2 years?
0%
From 2019 data from the Fundraising Effectiveness Project what is the donor retention rate from year one to year two?
40%
What percentage of lapsed donors re-enlist?
4%
Donor churn, what percentage of new donors in year one will still be giving in year five?
10%
T or F. The trend of recapturing lapsed donors is getting better.
False. It’s getting worse.
According to the - “2018 Fundraising Effectiveness Survey
Report, how many donors are lost in a giving fundraising year for 100 donors gained?
99
From the Findings from a National Survey of the Gift-
Planning Community,” from the National Association of Charitable Gift Planners, 2017, * half of nonprofit survey respondents report that they have been in their current position for how many vears or less?
3
What % of professional fundraisers said that conflicting opinions over how to raise money caused them to leave their last position, according to What It Takes to Build a High-
PerformingFundraising Team, by Penelope Burk, p. 62.
40%
What divides professional fundraisers and their bosses
more than any other issue, according to Donor-Centered Leadership: What It Takes to Build a High-Performing Fundraising Team, by Penelope Burk,
Opinions about the length of time it should take to reach a
fundraising goal or to close a single ask.
For each additional year a development director stays at
their organization, how much will raise in average of an additional major gifts, according to
- Major Gift Fundraising, by Amy Eisenstein 2016.
6.5
Irritation with over-solicitation continues to rise. What % of
respondents said they now stop giving or give less to not-for-
profits that over-solicit.?
- “The Burk Donor Survey: Where Philanthropy Is Headed in 2014,” by
Penelope Burk. This is a survey of 830,000 active donors
64% [This is true of more recent studies]. It’s one of the top three reasons that donors state that they do not give more.
What is the “The Tyranny of One Number,” as Steven Meyers calls it.
How much did you raise last year?
How percentage of first-year donors do we lose by the second year?
80%. This means we have to keep filling the fundraising funnel.
Late life gifts can be what percentage of total fundraising in a mature program?
50%
T or F. Gift planning is not applicable to both planned giving and major giving.
False. It is.
T or F. The donor’s relationship is only with the organization and its mission.
False. The donor’s relationship is with the gift planner
and also, with the organization and its mission
What percentage of board members (in a 2007 BoardSource survey) felt comfortable asking for money.
67%
