Unit 2 (2.7-2.11) Flashcards
What is Price Elasticity of Demand
measures the percentage change in quantity demanded in relation to percentage change in price
Formula for PED
%change in quantity demanded/%change in price
what happens when the PED is infinity
product is completely price elastic( a change in price leads to an infinite change in quantity demanded)
what happens when the PED is >1
its is price elastic. a change in price leads to a greater change in quantity demanded
what happens when the PED =1
it is unit elastic. A change in price leads to the same change in quantity demanded
what happens when the PED is <1
it is price inelastic. a change in price leads to a smaller change in quantity demanded
what happens when the PED is 0
completely price inelastic. a change in price leads to no change in quantity demanded
what is the nature of a demand curve if PED=<1
it is a steeper curve
what is the nature of the PED if PED>1
it is a gentle curve
What will the producer do if product is price inelastic(demand)
will increase the price to increase revenue
what will the producer do if demand if price elastic
producer will lower the price to increase revenue
What factors affect the PED
number of substitutes available
Branding(consumers arent sensitive to price)
percentage of income spent on product
time
significance of PED for firms
allows them to calculate impact of price changes
this allows them to plan stock and staff levels
forecast sales,cash flow,profit
what is Price elasticity of supply
measures the percentage change in quantity supplied in response to a percentage change in price
how to calculate PES
percentage change in quantity supplied/percentage change in price
factors of PES
capacity available
factor substitution(easy for factors from one production switch to another)
time
stocks
What is the private sector
refers to businesses owned by private individuals