Unit 1 - Markets in Action Flashcards
The fine art of Shayan Khaksar.
What is the economic problem?
The economic problem is there are scarce resources in relation to unlimited wants.
What are the 4 factors of production?
Land, labour, capital and enterprise.
How can specialization address the problem of scarcity?
Specialisation can be used to address the problem of scarcity in the sense; as regions specialise, more output can be produced, meeting more wants. Surpluses can be traded (creating dependency).
What is opportunity cost?
Opportunity cost is the cost of the next best alternative forgone
What is the PPC?
The PPC/PPF/PTC shows the maximum combination of 2 goods (given current resources, current technology and assuming that all resources are fully utilised). As you produce more of one good, the opportunity cost is the other good. Convex shape. Economic growth will shift curve outwards.
Competitive market
A competitive market is a market that operates through the laws of supply & demand.
Consumer surplus
The difference between the price that customers are willing to pay, & the price that they actually pay.
Producer surplus
The difference between the price that suppliers are willing to sell at, & the price actually charged.
What are the factors affecting demand?
Price,
Price of substitutes & compliments,
Income,
Advertising,
Tastes/trends,
Addictiveness
What do movements on the supply curve represent?
Movement up the curve [expansion of supply] means a higher price, movement down the curve [contraction of supply] means lower price.
What factors affect supply?
Changes in cost
Legislation
Price elasticity of demand (PED)
How responsive demand is to a change in price.
%ΔQD/%ΔP
Price elasticity of supply (PES)
How responsive supply is to a change in price.
%ΔQS/%ΔP
Income elasticity of demand (YED)
How responsive demand is to a change in income.
%ΔQD/%ΔY
Cross elasticity of demand (XED)
How responsive demand for one product is to a change in price of another.
%ΔQD of GOOD A/%ΔP of GOOD B
Cross elasticity of demand is positive for…
Substitutes
Cross elasticity of demand is negative for…
Compliments
What factors affect PED?
Addictiveness,
Proportion of real/disposable income,
Availability of substitutes
Business relevance of elasticity
Set a price, ways to increase revenue (inelastic – lower price and vice versa), luxury/normal good/inferior good (-YED)/necessity, as income rises demand for normal goods increase, set pricing structures (bundling), however only estimates (inaccurate data leads to inaccurate elasticity co-efficient)
Market equilibrium
Market equilibrium occurs where demand meets supply
Market failure
Market failure occurs when the price mechanism fails to allocate resources efficiently all the time.
Free market forces fail to produce the products that people want, in the quantities they desire and at prices that reflect consumer satisfaction.