Unit 1 Introduction to Multimedia Flashcards

1
Q

What is Multimedia?

A
  • Multidisciplinary and integrated approach to communication and content presentation
  • multi sensory experience to the audience by engaging and captivating them
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2
Q

What are the media elements and compast in multimedia?

A

Diverse range of digital media elements like text, images, audio, video and animations

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3
Q

Goals and objectives of multimedia:

A
  1. Effective communication
  2. Engagement & interactivity
  3. Information visualisation
  4. Education and training
  5. Entertainment
  6. Marketing and advertisement
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4
Q

Multimedia and Hypermedia

A
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5
Q

What are the building blocks of multimedia?

A

5 key elements:
1. Text
2. Images and Graphics
3. Audio
4. Video
5. Animation

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6
Q

About Text

A
  • Foundation of information transfer and communication
  • Handwritten and printed text
  • Different languages (own rules and formats)
  • Size and text fonts important considerations
  • Found in books, letters, newspapers etc
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7
Q

About Images and Graphics

A
  • Overtakes text based communication
  • Communication via real images photographs and computer drawn graphics
  • ‘A picture is worth a thousand’
  • No visualisation with only textual information
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8
Q

About Audio

A
  • Spoken language and phonics another way of communication
  • Music and audio enhanced way of communication to emphasize and evoke emotions in audience
  • Discovered through radio, gramophone, records and audio cassettes etc.
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9
Q

About Video

A
  • Carries highest information
  • Excellent for reference training and documentary sources
    ‘a movie is worth a million words’
    Then via television, video cassets, YouTube videos, etc
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10
Q

About Animation

A
  • Motion pictures and computer edited graphics
  • Animated movies advertisement making use of moving images or objects good examples
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11
Q

Overview of multimedia software tools

A

Categories of software tools:
1. Music sequencing and notation
2. Digital audio
3. Graphics and image editing
4. Video editing
5. Animation
6. Multimedia authoring

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