Unit 1 Exam

Question 1

The listener, viewer, or reader of a text.

Answer 1

audience

Question 2

An acknowledgment that an opposing argument may be true or reasonable.

Answer 2

concession

Question 3

Meanings or associations that readers have with a word beyond its dictionary definition, or denotation.

Answer 3

connotation

Question 4

The circumstances, atmosphere, attitudes, and events surrounding a text.

Answer 4

context

Question 5

An opposing arguments to the one a writer is putting forward.

Answer 5

counterargument

Question 6

Greek for “character.”

Answer 6

ethos

Question 7

Greek for “embodied thought.”

Answer 7

logos

Question 8

The time and place a speech is given or a piece is written.

Answer 8

occasion

Question 9

Greek for “suffering” or “experience.”

Answer 9

pathos

Question 10

Greek for “mask.”

Answer 10

persona

Question 11

Greek for “hostile.”

Answer 11

polemic

Question 12

The spread of ideas and information to further a cause.

Answer 12

progaganda

Question 13

The goal the speaker wants to achieve.

Answer 13

purpose

Question 14

A denial of the validity of an opposing argument.

Answer 14

refutation

Question 15

As Aristotle defined the term, “the faculty of observing in any given case the available means of persuasion.” In other words, it is the art of finding ways to persuade an audience.

Answer 15

rhetoric

Question 16

Rhetorical techniques use to persuade an audience by emphasizing what they find most important or compelling.

Answer 16

rhetorical appeals

Question 17

A diagram that illustrates the interrelationship among the speaker, audience, and subject in determining a text.

Answer 17

rhetorical triangle (Aristotleian triangle)

Question 18

A mnemonic device that stands for Subject, Occasion, Audience, Purpose, and Speaker.

Answer 18

SOAPS

Question 19

The person or group who creates a text.

Answer 19

speaker

Question 20

The topics of a text. What the text is about.

Answer 20

subject

Question 21

While this term generally means the written word, in the humanities it has come to mean any cultural product that can be “read” –– meaning not just consumed and comprehended, but investigated. This includes fiction, nonfiction, poetry, political cartoons, fine art, photography, performances, fashion, cultural trends, and much more.

Answer 21

text