Unique Value Proposition (UVP) Flashcards
How many years experience do you have with communications & marketing?
2 years 8 months
- Content creation, digital marketing, partnership building, conducting market analysis and communications plans all with international audiences or companies.
How many years experience do you have with international education?
7 years 3 months
How many years have you worked remotely? How many years has that been internationally?
5 years, most of that with international clients
Worked across timezones multiple times.
How many years in remote international education?
3 years 1 month
How many years of experience with Chinese culture? Chinese education culture?
6 years (5 years spent in international education world)
What is your experience with WeChat?
Been using wechat personally for 6 years.
Familiar with the ups and downs of the application both in business and personal accounts.
What is your experience with Facebook and other social media? And analytics? How could this benefit the role?
dddd
Develops and manages regular communication with stakeholders including the school website, Wechat, Facebook, Instagram etc.
What is your experience with research on markets and communications for companies? How could this benefit the role?
ddd
Uses commercial, education sector knowledge, data analysis and other market research to inform decision making pertaining to revenue growth, student enrollment growth strategies and new entrepreneurial opportunities.
What success have you had in helping companies forge international partnerships? How could this benefit the role?
ggg
Networks with key local government officials and other stakeholders as appropriate. Identifies potential partners and actively engages with them to strengthen and develop goodwill and determine opportunities for potential new business.
Identifies and consults with key stakeholders on any matters related to student enrollment.
What strengths of yours could lend themselves to the admissions side of the role?
ddd
Works with the admissions and principal teams to connect with prospective families from inquiry through the enrollment of new students.
What is your experience with web design? How could this benefit the role?
None of the current staff have website development experience, want someone y to take it and make it look way better. Dont want to be involved with the website as much anymore.
Want to see a page on teh website where can build greater community and engage with student and parents, format and create a learning environment. Offer different types of clubs and other opportunities for engagement
How can you contribute to strengthening trust between ISC Academy and families?
Important to ISC Academy’s brand has a sense of community is conveyed, take that and convey that online
Important to foster trust with parents and engage parents as active participants
IPSI -
Isaiah International - communicating with chinese studets and parents, involved in admissions and testing
VIPKid -communicating with chinese studets and parents
What is your experience with Chinese and how would it benefit?
Chinese experience - Doing two translations for social media posts, read and recognize characters, help not lost translation, worked with Chinese colleagues on Chinese translation before for school materials.
What is your experience with internal communications? How could this benefit the role?
Reviews, designs and oversees all marketing and communications collateral related to school wide events or personnel
How can your studied and lived cultural experience help you in the role?
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What has been your experience working with individuals from unique backgrounds? How would this benefit the role?
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What are your major arguments for the adjustments to the contract?
- What you’ve achieved for other companies regarding communications & marketing experience.
- Ability to forge relationships with students and parents online (VIPKid)
- Extensive background in education, especially distance learning with Chinese students and parents. Communication with Chinese parents.
- Understanding of culture and communication, especially Chinese culture and language. Lived and studied experience. Personal and anticipated.
- Experience with community building and networking. Finding and communicating with partners online.
- Research skills in market analysis, communications consulting.
- Experience with remote work within communications position.
- Content creation experience.
