Understanding Business Flashcards
maximising profit meaning?
making as much profit as possible
survival meaning?
survival means to avoid going out of business and having to cease trading
satisficing meaning?
satisficing means to aiming for a satisfactory or adequate result rather than the best possible outcome
what does it mean to increase market share?
market share is the percentage of total sales in a market that a business has. businesses aim to improve their products and services to ensure that existing customers return.
market leader meaning?
the business that has the most sales in a market is known as the market leader
what are the two categories of decisions?
centralised and decentralised
role of a manager (plan)
looking ahead, seeing threats and opportunities, problem solving etc
role of a manager (organise)
arranging resources, getting people to the right place at the right time
role of a manager (co-ordinate)
ensure everyone working towards one goal, nobody duplicating efforts
role of a manager (command)
issuing instructions, motivating staff and leading staff
role of a manager (control)
check what has been done and the quality of work done, makes necessary adjustments
what does it mean to motivate and delegate?
motivate - encouraging staff, involving them in decision making
delegate - pass tasks to staff, responsibility cannot be handed over though!
what are the objectives of a business in the private sector?
- maximise profits
- survive
- operate ethically
- growth
- corporate social responsibility
- providing a good quality service/good
what are the objectives of a business in the public sector?
- provide a service
- operate ethically
- serve the local community
- work with a budget
what are the objectives of a third sector business?
- support a cause
- raise awareness for a cause
- provide a service
- maximise donations
- operate ethically
- survival
- increase number of volunteers
what is corporate social responsibility?
Corporate social responsibility (CSR) is when a company aims to act ethically and responsibly to ensure the public perceive them in a positive light.
what are examples of corporate social responsibility?
Reducing carbon footprint can improve a company’s reputation as they are seen to be eco-friendly. It may also attract new customers.
Creating new safety measures can lead to a business gaining quality and safety awards, which can be used as an effective marketing tool and give the company a competitive advantage.
Improving the working conditions of employees will motivate existing staff and attract new staff to the organisation.
Recycling, reducing waste and minimising packaging can reduce costs for an organisation and improve their reputations.
satisfying meaning?
A company who aims to satisfice will be looking to be just good enough to achieve their other objectives but no more than that. They do not aim to be the best possible but to do the best they can to satisfy stakeholders such as shareholders and customers. This may be due to external pressures such as low economic growth or internal factors such as a lack of finance.
growth meaning?
Most businesses within the private sector will aim to grow. In order to survive in a competitive market, a business must change and develop overtime to keep up with market demand.
growth means that a business gets bigger
The larger a business becomes, the more opportunities become available and the more profit they make. Larger companies are at less risk of being taken over by competitors.
examples of corporate culture?
- staff uniforms
- the corporate logo and colour scheme
- the mission statement
- company policies
- incentives and rewards for staff
- training and development of staff
- teambuilding for employees
what are the benefits of a growing business
have more influence over market price and are big enough to be price setters
often enjoy economies of scale