Typography Basics Flashcards

1
Q

Fat Face

A

Inflated, hyperbold early 19th century typefaces.

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2
Q

Extra Condensed

A

Typefaces designed to fit narrow spaces

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3
Q

Egyptian/Slab

A

Typefaces that transformed the serif from a refined detail into a load bearing slab

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4
Q

Gothic

A

19th century term for letters without serifs. Originally associated with emotional impact.

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5
Q

Monster typefaces

A

Typefaces created with an abstract, dehumanized approach

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6
Q

Serif Varieties

A

Varieties of serifs cut from Egyptian slabs such as Antique, Clarendon, Latin/Antique Tuscan, and Tuscan, based off the shapes of the columns of the same name.

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7
Q

X-height

A

The height of the main body of a lowercase letter (the height of a lowercase X), excluding ascenders and descenders.

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8
Q

Baseline

A

Where all letters sit. Important alignment tool.

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9
Q

Ascender height

A

Height of the ascender above the cap height

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10
Q

Cap Height

A

The distance from the baseline to the top of the capital letter. Determines point size.

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11
Q

Overhang

A

The curves of letters hand slightly below the baseline. Appear floating if they do not.

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12
Q

Descender height

A

Length of the descender.

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13
Q

Point

A

Size of the letter forms. Made up of picas. 12 pts are a pica and 1 pt is 1/72 in.

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14
Q

Set width

A

The body of a letter plus the sliver of space that protects it from other letters.

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15
Q

Display/Headline Style

A

Intended for 24+ pts in size. Higher contrast between thick and thins.

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16
Q

Text style

A

Designed for 9-14pt font. Strong features but not too bold.

17
Q

Caption Style

A

Heavy stroke weight and designed for 6-8 pts.

18
Q

Humanist/Old style

A

Emulated classical calligraphy

19
Q

Tranistional

A

Sharper serifs and more vertical axis than humanist

20
Q

Modern

A

Sharp contrast between thick and thin strokes and thin serifs.

21
Q

Humanist Sans Serif

A

Calligraphic variations in line weight

22
Q

Transitional sans serif

A

Uniform, upright letterforms.

23
Q

Geometric sans serif

A

Built around geometric forms and perfect curves.