types of conformity (kelman) Flashcards

1
Q

internalisation

A

deep
take on majority view because we accept it as correct
leads to a permanent change in behaviour even when group is absent

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2
Q

identification

A

moderate
act in the same way as group because we value and want to be a part of it
don’t necessarily agree with everything group/majority believes
may conform because the group has value ie social status

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3
Q

compliance

A

superficial and temporary
outwardly go along with majority but privately disagree
behavioural change lasts as long as the group is monitoring it

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