Types Of Conformity Flashcards
What is conformity?
A change in one’s behaviour/opinions due to pressure from a majority group.
Who discovered the 3 types of conformity?
Kelman (1958).
What are the 3 types of conformity?
-Internalisation.
-Identification.
-Compliance.
Internalisation- definition.
-Form of conformity.
-Form of change.
Internalisation- one conforming publicly AND privately as they have accepted the views of the majority group.
-Deepest form of conformity.
-Permanent change.
Identification- definition.
-Form of conformity.
-Form of change.
Identification- one conforming to a groups ideas as one sees something in themself that reflects in the group.
-Moderate form of conformity.
-Temporary change.
Compliance- definition.
-Form of conformity.
-Form of change.
Compliance- one conforming publicly without changing their opinions.
-Shallowest form of conformity.
-Superficial change.