Types of Conformity

Question 1

what is conformity?

Answer 1

a change in a persons behaviour or opinions as a result of real or imagined group pressure.

Question 2

Compliance is…

Answer 2

…the lowest level of conformity. A person changes their public behaviour, the way they act, but not their private beliefs. It is a short term change and the result of normative social influence.

Question 3

Identification is….

Answer 3

…the middle level of conformity. A person changes their public behaviour and their private beliefs but only while in the presence of the group. It is usually a short-term change and a result of normative social influence.

Question 4

Internalisation is…

Answer 4

…the deepest level of conformity. A person changes their public behaviour and their private beliefs. It is usually a long-term change and a result of information social influence.

Question 5

The need to be liked or accepted within a group is..?

Answer 5

Normative Social Influence.

Question 6

The need to be right is..?

Answer 6

Informational Social Influence

Question 7

Study supporting ISI..

Answer 7

JENNESS(1932)
He asked participants to make judgement about the no of white beans in a jar and discuss estimates in a group. They made a second private estimate which was then closer to the group estimate.