Types And Explanations Of Conformity Flashcards
What is internalisation?
When a person genuinely accepts the group norms. It results in private as well as public change of behaviour. The change is usually permanent and persists in the absence of group members
What is identification?
Identifying with a group that we value as we want to be a part of it. Publicly changing behaviour even if we don’t privately agree
what is compliance?
involves going along with others in public but not changing private behaviour. results in a superficial change and behaviour stops as soon as group pressure stops
what is informational social influence?
going along with the group as you believe they are right. can lead to internalisation. it occurs in situations that re ambiguous
what is normative social influence?
agreeing with the opinion of the majority in order to gain social approval
what is a strength of explanations of conformity?
there is research support to confirm the theories. Asch found that many pps conformed and gave an incorrect answer as they were afraid of disapproval. this supports the idea of NSI
what is a limitation of explanations of conformity?
there are individual differences in NSI. Som people are concerned with being liked by others. these are called nAffiliators. they have a strong need for affiliation. these people are more likely to conform. this shows that NSI underlies conformity for some people more than others.