types Flashcards

(7 cards)

1
Q

random sampling ad and dis

A

Advantages -
1. Can be used with large sample populations
2. Avoids bias

Disadvantages -
1. Depends on who you can stop or where the places are located.
2. Hard to be representative of the whole area.

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2
Q

stratisfied sampling ad and dis

A

Advantages -
Improved Accuracy
Reduced Sampling Bias

disadvantages -
Complex to Organize
Risk of Errors

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3
Q

systematic ad and dis

A

ad
Simple and Quick to Implement
Samples are Evenly Distributed

dis
Patterns Can Be Predicted
Unequal Selection is Possible

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4
Q

secondary ad and dis

A

ad
Easy to access
Low cost or free

dis
Data may be biased
Data may be out of date

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5
Q

primary ad and dis

A

ad
It is up to date
Know that the data is reliable and valid

dis
Time-consuming
May need specialist equipment

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6
Q

quantitive ad and dis

A

ad
Possible to have a larger sample size
Information can often be collected quickly

dis
The meaning behind the results is not clear
Human error or equipment error can lead to mistakes in measurement

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7
Q

qualitative ad and dis

A

ad
More in-depth than quantitative data
More valid than quantitative data

dis
Low reliability
Time-consuming

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