Transmission Models Flashcards
1
Q
views communication as “a representation of shared beliefs”
A
Ritual or expressive model
2
Q
- communication as display and attention
-audience as “spectators” rather than participants or information receivers
A
Publicity Model
3
Q
-“Encoding/ Decoding” model of communication by Stuart Hall (1993)
-Messages are open to various interpretations.
A
Reception Model