tourism product Flashcards
what is inseparability?
In inseparability the service provider is integral to the service itself .example a tour guide and a tour
what are the types of tourism products?
tangible ,manmade resources,service component
what are the characteristics of tourism services?
intangibility
perishability
variability
inseperability
fixed supply
psychological
what is fixed supply?
tourism services have a fixed capacity that can’t be quickly or easily changed . example hotel rooms, a destination have a maximum capacity
what is the marketing mix?
product
place
price
promotion
what is psychological?
In psychological, the tourism state of mind greatly influences their perception and enjoyment of a service.
who is a entrepreneur?
a person who sets up a buisness or buisnesses taking financial risks in the hopes of profit
what is entrepreneurship?
the activity of taking up buisness or buisnesses , taking on financial risks in the hope of profits
What is a tourism product?
according to the UNWTO, a tourism product is a combination of tangible and intangible elements such as natural ,cultural and manmade resources ,attractions ,facilities ,activities around a specific center of interest
what is variability?
the quality of the tourism service varies depending on who provides them when and where
what is perishability?
In perishability tourism services cannot be stored for future use. example hotel reservations and ticket prices
what are the goals of tourism planning?
enhanced visitor experience
improved economy and buisness success
sustainable resource use
community and area integration
what is intangibility?
In intangibility tourism services are experiences rather than physical objects.
what is marketing?
communication of information to a target audience
who are the stakeholders in tourism development?
government
private sector
NGOs
community
what is innovations?
improving upon what already exists
creating solutions to challenges in new ways
unique
what is a need?
A need is something that you can’t live without
what is a want?
a want reflects an individual’s demand for a particular goods or services
what is an expectation?
expectations are the extent to which a customer think their wants or needs will be satisfied.
what is a standard?
a standard is a repeatable, harmonized ,agreed and documented way of doing something
what are the purpose of standards?
establish commonality in language ,process and procedures
ensure the reliability of products , services and materials that people uses everyday
define and establish criteria for production,delivery and use of a product and service
what are the types of standards?
HACCP
ISO140001
ISO9000
caribbean tourism organizations
what is HACCP?
HACCP is a management system in which food safety is addressed
what is iso140001?
iso140001 is a standard that specifies the requirements for a effective environment management system
