Total quality management Flashcards
Define total quality management.
- Managing the entire organisation so that it excels on all dimensions of products and services that are important to the customer.
Two fundamental operational goals.
- Careful design of the product or service
2. Ensuring that the organisations systems can consistently produce the design: execution.
what are quality specifications and quality costs?
- Fundamental to any quality program is the determination of quality specifications and the costs of achieving (or not achieving) those specifications.
Define design quality.
- Intended product or service performance (hope of high quality).
Define conformance quality.
- Degree to which the product or service design specifications are met.
Define ‘quality at the source’.
- The person who does the work takes the responsibility for making sure it achieves the desired quality.
What are the dimensions of design quality
- Performance
- Features
- Reliability/durability
- Serviceability
- Aesthetics
- Perceived quality
Define ‘Design quality’.
- The inherent value of the product in the marketplace and is thus a strategic decision for the firm.
Define performance as a dimension of design quality.
- Primary product or service characteristics.
Define ‘features’ as a dimension of design quality.
- Added touches, bells and whistles, secondary characteristics
Define ‘reliability/durability’ as a dimension of design quality.
- Consistency of performance over time, probability of failing, useful life
Define ‘serviceability’ as a dimension of design quality.
- Ease of repair
Define ‘Aesthetics’ as a dimension of design quality.
- Sensory characteristics (sound, feel, look and so on)
Define ‘Perceived quality’ as a dimension of design quality.
- Past performance and reputation.
What are the two policies for managing quality?
- Design quality into the product of service we are going to offer before we start or change it radically - a proactive approach, planning quality into the product or service.
- Continuously strive to improve the product or service we offer - a reactive approach, continuously improving what we do (TQM) Most organisations do both.