topic 6: new media Flashcards
digitalisation
growth of digital technology in the 1900s resulted in changes in the way informstion is stored and transmitted
technological convergence
various different types of information can be accessed through one delivery system
economic convergence
media and telecommunications indudtries began to make economic alliances with eachother bevause digitalisation reduced boundaries between media sectors
cultural convergence
chsnged the wayvthatmembers of society interact with media and eachother
interactivity
interactive media that are responsive in “real time” user activity and freedom over what they read
choice
audiences can jnteract with a wide choice of media often on a single device
participatory culture
audiences are no longer passive receivers of entertainment, but now activeky collaborate with new media
collective intelligence
allows people to pool resources together and combine skills
how do neophiliacs argue that the new media has led to an e-commerce revolution?
- online retailers are undermining high street sales as shoppers look online for the best deals
- e-commerce has led to more choice for consumers because it increases competitioj and leads to lower prices and puts consumers in control
how do neophiliacs argue that the new media revitalises democracy?
- it gives power to the masses and gives us more power to jold politicans accounatble
- people can access alternative interpretations rather than just mainstream
- gives a voice to those who woukd otherwise go unheard
AO2 examples of websites that revitaliee democracy
wikileaks and Anonymous
boyle: the generation divide
- new media are often associated with young people
- the ways young people seek out entertainment are different to previous generations
digital class divide
suggested that the poor are excluded from the new media usuage because they are a digital underclass who cannot afford to keep up with the middle class of new media technology
Li and Kirkup: digital gender divide
- men more likely to access the internet (233 hrs)
- women 67% more likely to use social media sites
- boys were more likely to play violejt video gsmes becsuse they wanted to express fantssies of power and glory
significant gender differences in technology usage
the global digital divide
the developed world has grester access to mobile broadband and the internet than the less developed world
cornford and robins (cultural pessimists)
new medis relies on old media to be able to function.
domination by media conglomerates
the new media does not allow normal people to become involved in shaping the content of the media, it has little posotive impact on the democratic process or cultural life
commercialisation
the interent is now extremely commercialised there has been a mjor sjift in internet use from educational to commercial
how do cultural pessimists argue that the new media reinforces elite power?
cornford and robins argue that media corporations have sought to monopolise strategic links with the new media
AO2: Cambridge analytica scandal
found to have been spreading false information online during the trump campaign to support him
how can the new media be seen to lack regulation?
easy access to pornography and to sites that are homophobic, racist or incite terrorism is taking free speech too far
what is the counterargument to the new media lacking regulation?
some argue the irresponsible use of the interent is a price worth paying for the free expression and exchange of information that it provides
turkle: alone together
- refers to new media users as “cyborgs” because they are alwahs connected to eachother
- people now live full time on the web
- increased in anxiety and isolation
livingstone
argues children today communicate more with the virtual outside world than with adults members of their own family
how can the new media be seen as chaos?
- keen argues that new media has no governing moral code and that ut is a place where truth is selective and frequently subject to change
what are the four ways new medis can be seen as chaotic?
- social networking sites do not contribute to the democratic process because they are vehicles for narcissistic self broadcasting
- user generated sites are open to abuse and bias and these are unreliable sources of infomation
- much of the output of media outlets is unchecked, consequentky uninformed opinion, lies and trolling become the norm
- contributes to cultural illiteracy
