Topic 1 Flashcards

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1
Q

What is Primary Data

A

Primary Data is first-hand information gathered for a specific experiment/study.

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2
Q

What is Secondary Data?

A

Secondary Data is second-hand information that already exists or has been created by someone else.

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3
Q

What is Qualitative Data?

A

Data expressed using words. It can be collected using research methods such as interviews and participant observations.

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4
Q

What is Quantitative Data?

A

Data expressed using statistics/numerically. It can be collected using questionnaires with rating scales, etc.

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5
Q

What are some Practical Considerations influencing research methods?

A

•Time and Money
•Requirements of funding bodies
•Personal Skills and Characteristics
•Subject Matter
•Research Opportunities

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6
Q

What are some Ethical Considerations influencing research methods?

A

•Informed Consent
•Confidentiality and Privacy
•Harm to participants
•Vulnerable groups
•Covert research

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7
Q

What are some Theoretical Considerations influencing research methods?

A

•Validity
•Reliability
•Representativeness

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8
Q

What does Practical factors mean?

A

Factors that effect your ability to carry out the research such as time and money.

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9
Q

What does Ethical factors mean?

A

Moral issues that effects the research such as right and wrong; this is to avoid harming the participants.

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10
Q

What does Theoretical factors mean?

A

Considerations about the data such as how it could play out, will there be good results or bad results?

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11
Q

What are features of a Positivists point of view?

A

•Views sociology as a science.
•Prefers quantitative data.
•Using patterns and graphs
•Likes their search to be reliable and representative

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12
Q

What are features of an Interpretivist’s point of view?

A

•Does not view sociology as a science.
•Prefers qualitative data.
•Using interviews and data that gives them deep insight into the feelings of the participant.

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13
Q

What is Random Sampling?

A

A sample is randomly selected from a subset of people. Could also be generated by computer. Everyone has an equal chance of being in the random sample.

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14
Q

What is Quasi-Random Sampling?

A

Picking every nth person to take part in the experiment; it’s still half random.

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15
Q

What is Stratified Sampling?

A

Method of sampling from a population by separating them into subgroups based on certain factors e.g ethnicity, hair colour. These can then be divided into smaller groups.

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16
Q

What is Quota Sampling?

A

A type of non-probability sampling where you create a sample of individuals to represent your target market.

17
Q

What is Snowball Sampling?

A

Non-probability sampling where units are recruited by other units to take part in the sample (among their acquaintances).

18
Q

What is Opportunity Sampling?

A

Where researchers select participants based on their availability.

19
Q

What is the purpose of sampling?

A

A sample is representative of a whole populations. It is a generalisable way to study.

20
Q

What is covert and overt research?

A

•Covert - participant doesn’t know about study
•Overt - participant doesn’t know about study.