Theory of planned behaviour Flashcards
What is attitude in terms of the theory of planned behaviour
Personal beleifs about a behaviour. e.g smoking makes me look cool but it can cause cancer
What are subjective norms?
other peoples views
what is perceived behavioural control?
how much you believe you are in control of your addiction. e.g I could stop smoking but it will be difficult if I spend time with my smoking friends.
Intention is the outcome of…
Attitude, subjective norms and perceived behavioural control
what does intention lead to?
the behaviour
what is the best way to change the subjective norms for an individual?
educate their friends and family on the dangers of smoking
what did Wood and Griffiths examine
They looked at the link between attitudes and adolescent participation in the national lottery.
how did wood and Griffiths examine the link between attitudes and adolescent participation in the lottery?
they used a questionnaire and got 1195 adolescents to answer between the ages of 11 and 15.
what did Wood and Griffiths find whilst examining the link between attitudes and adolescent participation in the lottery.
They found that there was a positive correlation between people who think the lottery is a good idea and them buying scratch cards.
there was a strong link between parental and child participation in the lottery.
