Theories of Business Sustainability Flashcards
Definition of Corporate Social Responsibility
The responsibility an entity has to all stakeholders, including society in general and the physical environment in which it operates
Possible reasons as to why entities act in a socially responsible way
• By acting in the best interest of society generally, an entity might be able to seek higher prices or sell a greater volume of product and therefore achieve the goal of maximising
OR
• Entities want to limit interference from governments or other groups; and therefore of the minimum needed to retain control over the industry
OR
• Entities are motivated by the desire to do the right thing, and that there is no economic motive behind acting in a socially responsible manner
What are the 5 theories?
- Shareholder Primacy (shareholder value)
- Agency Theory
- Stakeholder Theory
- Stewardship Theory
- Legitimacy Theory
Shareholder Primacy (shareholder value)
- Shareholder (owner) returns are the primary focus of an organisation
- Central part of business sustainability is to ensure the maximisation of shareholder value (maximise shareholder wealth)
Agency Theory
• Theory which describes the relationship where one party (the principle) employees another half (the agent) to perform some activity on their behalf
○ Describes the relationship between the owners (shareholders) and managers of an entity - the shareholders appoint managers as their agents to run the business on their behalf
Stakeholder Theory
• Holds that the purpose of the entity is to work for the good of all stakeholder groups, not just to maximise shareholder wealth
• Employees, governments, customers and communities all have an interest in the affairs of the entity
○ These investors are owed an accounting because they too invest by committing valuable resources, including not only money but their work, careers and sometimes their lives
Stewardship Theory
- Directors act in the interest of a group of stakeholders and not shareholders value
- Suggests that the motive for serving on a board goes beyond a perspective of pure self-interest - this motivate may be guided by a code of company purpose or directors see themselves as stewards of a particular interest
Legitimacy Theory
- Suggests that entities must conduct operations in accordance with societal expectations
- Explicit and implicit expectations that society has about how the organisation should conduct its operations
- An organisation must be responsive to these expectations as they change over time