Theme 3 Flashcards
What is the principal agent problem?
Its a form asymmetric information where the agent acts in his/her own interests
What does a Not-For-Profit organisation maximise?
Social welfare
What is organic growth?
Internal growth, done by increasing output and products , using more R&D and technological improvements.
Internal growth is…
A long term but low risk strategy, with no debt so more sustainable.
What is vertical integration?
Is where a firm merges or takes over a firm in the same industry but at a different stage of production
What are the impacts of vertical integration?
- Can increase efficiency and so reduce average costs
- Firms gain more control over the market
- Gain more certainty of production
- May face diseconomies of scale
- Can create barriers to entry
What is horizontal integration?
Is the merger or takeover of a firm in the same industry at the same stage of production
What are the impacts of horizontal integration?
- Allows firms to grow very quickly
- Disagreements may form between merged firms
- Increase output very quickly
- Can spread costs such as advertising
- Can gain more control over the market
What is conglomerate integration?
Its the combining of 2 firms with no common connection
What constraints are on business growth?
- The size of the market
- The access to finance
- The owners objectives
- Regulation
What are demergers?
When a large firm is is separated into smaller firms
What are the reasons for demergers?
- Lack of synergy
- Have diseconomies of scale
- Grow faster on their own
- Raise finance
Impacts of demergers?
- May eliminate diseconomies of scale
- Change in job roles and job cuts
- Lead to lower prices for consumers
What is profit maximisation?
When a firm produces at MC=MR to get the most profit
What is revenue maximisation?
When a firm produces at MR=0 allowing a firm to gain the most revenue possible and so the largest market share possible
What is sales maximisation?
When a firm produces at AC=AR allowing a firm to achieve rapid growth
What is profit satisficing?
Where profit is not the main objective at a certain time
If demand is perfectly elastic…
D=AR=MR
What are total costs?
They are the fixed costs and variable costs combined
What is the law of diminishing marginal productivity?
Its when producing more actually leads to a reduction in productivity
Where does the MC curve always cut?
The lowest points in the ATC curve (also AVC curve)
What are internal economies of scale?
When a firm becomes larger and average costs fall
What types of economies of scale are there?
- Risk bearing
- Financial
- Managerial
- Technological
- Marketing
- Purchasing
What are external economies of scale?
They’re economies of scale which occur from factors outside of the firm
What are diseconomies of scale?
When output passes a certain point that AC’s begin to increase
Why do diseconomies of scale occur?
- Less control
- Worse coordination
- Lack/harder communication
What are normal profits considered?
A cost
When would a profit maximising firm shut down?
When they can’t cover their average costs