THEME 1, How markets work (1.2) Flashcards
What is on the X and Y axis of the demand and supply model?
- X-axis - Quantity
- Y-axis - Price
What assumptions are made on the supply and demand model?
- Everything remains the same other than the price of the good or service
- Economic agents are rational
What happens to Demand when price moves up along the supply and demand curve?
Contraction in Demand
What happens to Demand when price moves down along the supply and demand curve?
Extension in Demand
What is meant by rational in ECONS?
- Super-smart (can handle any amount of information)
- Well-defined preferences
- Only self-interested
- Utility maximisers
What is utility?
A measure of benefit from consumption
What does bounded self control mean?
- There are limits to the extent individuals can commit to a choice that would be in their best interest
What is the IKEA effect and what is this an example of?
- IKEA customers are loyal to their self-assembled furniture because there is a piece of them in it
- Shows that people are not rational
What is a heuristic?
- A method or technique people use to help them make a decision or solve a problem quicker
What is availability bias?
- Availability bias is a heuristic whereby people make judgments about the likelihood of an event based on how easily an example, comes to mind.
What can availability bias lead to?
- Availability bias can lead to people over-estimating the likelihood of an event happening
- Can lead to a departure from rational decision-making.
When are people more likely to make irrational decisions?
- Infrequent circumstance decisions (e.g. COVID)
- Complex information
- Unfamiliar situations
- When information is lacking
- Time limited
- E.g. choosing a Pension
Who are more likely to be rational?
- People living in relative poverty as they have to be able to save money
Who are more likely to be irrational?
- Young people
- Less life experience
What could be difficult about basing policy decisions on irrational behaviour?
- Behavioural economics focuses on predictable irrationality
- Uncertainty
- Could encourage people to act more irrationally
Why do traditional economies assume that economic agents are rational?
- Often people are more rational than not
- Simplify the issue they are studying
- Will deliver clearer answers
- Ceteris paribus
What is traditional supply and demand analysis based on?
Based on decisions taken at the margin
What is the Law of Diminishing marginal utility?
- Marginal utility gained from consuming an additional marginal item is less than the previous one
- The added benefit of consuming more of a product or service declines as its consumption increases
What is a speculative good?
- Goods which values increase whilst you are holding it
- This has a demand curve that slopes up
- E.g. stocks, bonds, commodity futures, cryptocurrency, fine art
What is marginal utility?
The additional welfare or benefit gained from consuming an additional unit of goods or services.
What is meant by effective demand?
- Desire for a good backed by an ability to pay
Explain what is meant by derived demand.
- When demand for a good or service is not for it’s own utility but for what it can produce
Why would demand increase?
- Effective advertising
- Increase in the price of a substitute
- Decreasing price of complement
- Increase in population
- Income
What are normal goods?
- A normal good is a good that experiences an increase in demand due to an increase in a consumer’s income