Theme 1 - Entrepreneurs and Leaders Flashcards

1
Q

Benefit of a business plan to obtain finance

A
  1. Business plan involves carrying out market research
  2. Such as a questionnaire
  3. Based on a large sample size
  4. Which improves validity of results
  5. And develop reliable sales prediction
  6. Which can be used to create a cash flow forecast
  7. And convince the bank they can make loan repayments
  8. And attract investors to invest in r&d
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2
Q

Benefit of a business plan

A
  1. If the business plan is based on valid market research
  2. Collected from a large sample size
  3. It will include a reliable sales forecast
  4. So the business can reliably forecast their net cash flow
  5. If the business can reliably forecast a POSITIVE net cash flow
  6. This will demonstrate to a bank that they are able to repay a loan
  7. Convincing a bank to lend them cash
  8. Which can also lead to business being able to invest in Research and development
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3
Q

Drawback of a business plan

A
  • A business plan can quickly become outdated
  • For example there can be an unexpected change in (REALTE TO PESLTE FACTOR TO BUSINESS)
  • Causing an unexpected change in demand
  • Making the market research in the plan invalid
  • Resulting in unreliable sales forecast
  • Inaccurate cash flow forecast
  • Therefore any financial predictions will be unreliable
    making the loan ore investment unnatractive
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4
Q

Benefit of an LTD

A
  1. Can choose own shareholders​ that share the vision and passion for the company. ​
  2. Might mean that they are more focused on long term results as they share goals on R+D and long term investment to develop the business
  3. Can reinvest more capital into R+D growth rather than being pressured to pay dividends
  4. Able to pursue objectives and innovate
  5. Differentiate from competitors long term
  6. Link to Price elasticity
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5
Q

Benefit of becoming a PLC

A
  1. Public limited company ​
  2. Gone through stock market floatation
  3. Can sell and advertise shares on the stock market ​
  4. This should lead to an increased volume of shares sold
  5. This will increase share capital ​
  6. Increased cash available to invest in non-current assets e.g. a store for a retailer
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6
Q

Drawback of a partnership

A
  1. Unlimited liability
  2. Increased risk of investment​
  3. If business debt exceeds business assets
  4. ​May need to sell personal possessions
  5. This increased risk will make investment less attractive ​
  6. Leading to reduced investment
  7. Less capital ​
  8. Reduced assets
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7
Q

Drawback of an LTD

A
  1. Business are limited to who they can sell shares to
  2. Cannot sell shares on the stock market
  3. This means a lower volume of shares is now sold
  4. Limiting the capital they can raise
  5. This means they are not able to spend cash on R&D for specialist scientists and engineers
  6. As they cannot pay the wages
  7. Unable to create new products as a result of being understaffed
  8. Limiting R+D
  9. Decreased innovation
  10. less differentiated products
  11. Price elasticity
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8
Q

Drawback of a PLC

A
  • Public limited companies shares are sold to the public
  • Therefore, there is more pressure from shareholders for short term profits
  • So the business may neglect long term objectives for short term returns
  • To satisfy shareholders by using profit to pay dividends
  • Neglecting investment into R&D to develop innovative products
  • Product becomes less differentiated in long term
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9
Q

Benefit of a sole trader

A
  • Sole traders are the only owners of a business
  • Therefore they can maintain full control over day to day operations
  • Able to establish a strong power culture
  • Maintains consistency throughout the business
  • Build a strong brand image
  • Differentiate from competitors
  • Price inelastic
  • Increase prices without significant fall in demand
  • Increase sales revenue
  • Increased gross profit margins
  • Increased retained profit to reinvest in……
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10
Q

Drawback of sole trader

A
  • Unlimited liability
  • Increased risk of investment
  • If business debt exceeds businesses assets
  • They may need to sell personal possessions
  • This increased risk will make investment less attractive
  • Leading to reduced investment
  • Less capital
  • Reduced assets
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11
Q

Benefit of a partnership

A
  • Knowledge and experience from the partners
  • (LOOK IN CASE STUDY FOR EXPERIENCE)
  • Improved innovation
  • Differentiation through (SPECIFY)
  • Price inelastic
  • Increase price
  • Without significant fall in demand
  • Increased gross profit
  • Increased operating profit
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12
Q

drawback of a partnership

A
  • Unlimited liability
  • Increased risk of investment
  • If business debt exceeds business assets
  • May need to sell personal possessions
  • This increased risk will make investment less attractive
  • Leading to reduced investment
  • Less capital
  • Reduced assets
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13
Q

Benefit of franchisor model

A
  • Becoming a franchisor means allowing independent businesses to use your brand name
  • This means that the franchisee provides the capital to open new branches/stores
  • Therefore reducing the capital required for expansion
  • Leading to the franchisor being able to expand quicker
  • And they are able to benefit from marketing economies of scale
  • Fixed costs of advertising spread over more units
  • Lower fixed cost per unit, making advertising more affordable
  • Able to increase marketing budget and advertise more
  • Able to build a stronger brand
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14
Q

Drawback of franchisor model

A
  • Franchisors risk damaging their reputation
  • As the franchisors is not responsible for the day to day running of the outlet
  • The franchisee may fail to uphold high levels of customer service
  • due to lack of supervision from franchisor
  • Poor customer service in one outlet could then affect the reputation of others
  • Meaning customers may switch to a rival business
  • Reducing sales revenue
  • Reducing gross profit
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15
Q

Benefit of franchisee model

A
  • Becoming a franchisee means paying to use another businesses brand name
  • This means they already have access to a well known brand
  • Therefore there are already customers who have brand loyalty
  • Making the business more price inelastic
  • The franchisee can charge higher prices than independent businesses as customers will be willing to pay them
  • Leading to increased revenue and profit margins
  • More retained profit to reinvest in opening further franchises
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16
Q

Drawback of franchisee model

A

A
- Becoming a franchisee means paying to use another businesses name

  • This will lead to higher costs as fees and royalties will need to be paid
  • There fore leading to increased cash outflows
  • Lower net cashflow
  • Possibly reducing cash reserves
  • Liquidity becomes lower
  • Unable to pay day to day bills such as rent and suppliers
  • Forced to sell non current assets in order to pay bills
  • Unable to operate
17
Q

Drawback of limited liability

A
  • The owners are not risking personal possessions
  • So if the business is unable to pay back loan through sale of personal assets
  • Then the supplier or bank lose the amount owed
  • This increases risk of lending cash to the business
  • or increases the risk of offering trade credit
  • Making banks and suppliers less likely to lend
  • Struggle to get trade credit or a loan
  • Limited expansion
  • Cant benefit form EOS
18
Q

Opportunity costs LOA (Business choices)

A
  • When the business
    (from the case)
    choses to (pick an
    example from the
    case)
  • They forego the next
    best alternative
    (name the
    alternative from the
    case)
  • This therefore
    means they miss
    out on the benefits
    of the alternative
  • Identify the benefit of the
    alternative from the case
    here
  • Link to either reduced
    EOS or high price
    elasticity line of analysis
19
Q

Choices and potential trade-offs LOA (Business choices)

A
  • When the business
    chooses one
    alternative (name
    it) instead of
    another (name it)
  • They gain less of the
    option they gave up
  • Explain the impact
    of this
  • Link to either reduced
    EOS or high price
    elasticity line of analysis
20
Q

Survival (business objectives)

A
  • To achieve the
    objective of survival
  • A business must
    ensure that it has
    good liquidity
  • Whereby they have
    sufficient current
    assets to meet
    current liabilities
    when they are due
  • This can be achieved by
    increasing cash inflows
  • So the business is not
    forced to sell non - current assets to
    increase cash inflows
  • No disruption to
    day to day
    operations
  • Reduced chance of
    business failure
21
Q

Profit maximisation (business objectives)

A
  • To achieve the
    objective of profit
    maximisation
  • A business must
    either increase
    revenues or decrease
    costs
  • Choose appropriate
    method for business
  • Business can retain
    more profit
  • And reinvest (be
    specific)
22
Q

Sales maximisation (business objectives)

A
  • To achieve the
    objective of sales
    maximisation
  • Business can change
    price dependent on
    PED
  • Increase sales
    revenue
23
Q

Social objectives (business objectives)

A
  • To achieve a social
    objective
  • Business must
    operate ethically (be
    specific to business)
  • Business can become
    price inelastic
  • PED line of analysis
24
Q

Market share (business objectives)

A
  • To achieve an
    objective of
    increased market
    share
  • Business needs to
    increase their sales
    volume/revenue as
    percentage of total
    market value
  • Business can change
    price (dependent on
    PED)
  • Increased sales
  • Increased market share
25
Q

Employee welfare (business objectives)

A
  • To achieve an
    objective of
    improved employee
    welfare
  • Business will invest
    into improved
    working conditions
  • Link to appropriate
    motivational theorist
  • Improved employee
    motivation
26
Q

Customer satisfaction (business objectives)

A
  • To achieve an
    objective of
    improved customer
    satisfaction
  • Business will invest
    market research to
    identify customer
    wants and needs
  • Adapt
    product/service to
    meet needs
  • Better meet needs
  • Price inelastic
27
Q

Importance of creativity as an entrepreneur

A
  • Creativity is one
    important
    characteristic of an
    entrepreneur
  • This will help them to
    innovate and come
    up with unique
    product ideas
  • Differentiate them
    from competitors
  • Build a strong brand
  • More loyal customers
  • Price inelastic
  • Increase prices
    without a
    significant fall in
    demand
  • Increase in
    revenue
  • Increase in gross profit
    margin
  • Increase in retained
    profit to reinvest
    in…..
28
Q

Creativity as an important characteristic?

A
  • Creativity is one important characteristic of an entrepreneur
  • This will help them to innovate and come up with unique product ideas
  • Differentiate them from competitors
  • Build a strong brand
  • More loyal customers
  • Price inelastic
  • Increase prices without a significant fall in demand
  • Increase in revenue
  • Increase in gross profit margin
  • Increase in retained profit to reinvest