The World is Flat Flashcards
Who wrote the book “The World is Flat”?
Thomas L. Friedman
What is meant by the phrase “the world is flat”?
It’s a synonym for saying that the world is globally interconnected.
What is a consequence of a flat world?
It allows businesses all over the world to compete on a more equal playing field.
What are the ten forces that flattened the world?
- The New Age of Creativity (=> the fall of the Berlin Wall)
- The New Age of Connectivity (=> the rise of the Web)
- Work Flow Software
- Uploading (=> open online collaboration and communities)
- Outsourcing
- Offshoring
- Supply-Chaining
- Insourcing
- In-forming
- The Steriods (computers, the Internet, wireless, and personalization)
Explain the force “The New Age of Creativity”?
The New Age of Creativity (the fall of the Berlin Wall):
This event tipped the balance of power across the world toward those advocating democratic, consensual, free-market-oriented governance, and away from those advocating authoritarian rule with centrally planned economies.
Explain the force “The New Age of Connectivity”?
The New Age of Connectivity (the rise of the Web):
This event enable more people to communicate and interact with more other people anywhere on the planet than ever before.
Explain the force “Work Flow Software”?
This force enabled more people in more places to design, display, manage, and collaborate on business data previously handled manually, resulting in more work to be able to flow between companies and continents faster than ever.
Explain the force “Uploading”?
=> open online collaboration and communities
This force gave newfound power to individuals and communities to send up, out, and around their own products and ideas, often for free, rather than just passively downloading them from commercial enterprises or traditional hierachies, thereby reshaping the flow of creativity innovation, political mobilization, and information gathering and dissemination.
Explain the force “Outsourcing”?
This force meant taking some specific, but limited, function that your company is doing in house and having another company perform that exact same function for you and then reintegrating their work back into your overall operation.
Explain the force “Offshoring”?
This force meant being able to manufacture the very same product in the very same way, only with cheaper labor, lower taxes, subsidized energy, and lower health-care costs in another country, then integrating it into your global supply chains.
Explain the force “Supply-Chaining”?
This force allowed horizontal collaboration - among suppliers, retailers, and customers - to create value, resulting in the adoption of common standards between companies and more efficient global collaboration.
Explain the force “Insourcing”?
This force allowed small companies could suddenly see around the world and sell their products and services globally, while large companies could “act really small” and customize products at the last minute.
Explain the force “In-forming”?
This force gave all the world’s knowledge, or even just a big chunk of it to anyone and everyone, anythime, anywhere, resulting in becoming your own self-directed and self-empowered researcher, editor, and selector of entertainment, without having to go to the library or the movie theater or through network television.
Explain the force “The Steriods”?
=> computers, the Internet, wireless, and personalization
This force, made up of specific technologies, supercharged all the other flatteners.
What is horizontal organisation?
A decentralized power structure within an association or business.
A business that is structured as a flat or horizontal organization where power is shared more broadly tends to allow more staff more control over business matters according to their expertise, and it is often supportive of considerable collaboration between employees.
What is the “Triple Convergence”?
There are three factors that came together to set off the flattening of the world, called the Triple Convergence.
Explain “Convergence 1”.
This is the convergence of the ten flatteners into a whole new platform.
It is a global, Web-enabled platform for multiple forms of collaboration that enables individuals, groups, companies, and universities anywhere in the world to collaborate… without regard to geography, distance, time, and, in the near future, even language… —for the purposes of innovation, production, education, research, entertainment, and, alas, war- making—like no creative platform ever before.
Explain “Convergence 2”.
This is the emergence of a large cadre of managers, innovators, business consultants, business schools, designers, IT specialists, CEOs, and workers.
Explain “Convergence 3”.
This is the creation of horizontal collaboration and value-creation processes and habits that could take advantage of this new, flatter playing field.
What is the “Great Sorting Out”?
The key issues that will need to be resolved in the flat world.
What are the issues of the “Great Sorting Out”?
- Offshoring: Who is exploiting who?
- Where do companies stop and start?
- From Command and Control to Collaborate and Connect
- Multiple Identity Disorder
- Who owns what?
- Death of the Salesmen
Explain the issue of “Offshoring: Who is Exploiting Who?”
This is where the world starts to flatten out and value increasingly gets created horizontally… who is on the top and who is on the bottom, who is the exploiter and who is the exploited, gets very complicated.
The US workers who are out of jobs? The US customers and citizens who pay lower prices and less taxes? The Indian workers who are paid comparably low wages? The Indian workers who’s comparably low wages raises their standard of living?
Explain the issue of “Where do companies stop and start?”.
This is where businesses define their interests and labor opportunities more globally than domestically and the whole shareholding process demands more and more that these companies perform against global standards, opportunities, and resources.
Explain the issue of “From Command and Control to Collaborate and Connect”.
This is where hierarchies are not being leveled just by little people being able to act big.
They are also being leveled by big people being able to act really small—in the sense that they are enabled to do many more things on their own.
Explain the issue of “Multiple Identity Disorder”.
This is where the tensions among our identities as consumers, employees, citizens, taxpayers, and shareholders are going to come into sharper and sharper conflict.
For instance, the Wal-Mart shareholder and shopper in us wans Wal-Mart to be [keep company profits high] and prices low. But the Wal-Mart worker in us hates the limited benefits and low pay packages. And the Wal-Mart citizen in us knows that because Wal-Mart doesn’t fully cover employee health care costs, the taxpayers will end up picking up the tab.
Explain the issue of “Who Owns What?”.
This is where we need to decide whether we build legal barriers to protect an innovator’s intellectual property so he or she can reap its financial benefits and plow those profits into a new invention, or keep the walls low enough so that we encourage the sharing of intellectual property, which is required more and more to do cutting-edge innovation.
Explain the issue of the “Death of the Salesmen”.
This is where efficiency and automation is replacing human beings.
It’s hard to create a human bond with e-mail and streaming Internet.
Explain the idea of “America and Free Trade”.
This is the idea that even as the world gets flat, America as a whole will benefit more by sticking to the general principles of free trade, as it always has, than by trying to erect walls, which will only provoke others to do the same and impoverish us all.
And while protectionism would be counter-productive, a policy of free trade, while necessary, is not enough by itself. It must be accompanied by a focused domestic strategy aimed at upgrading the education of every American, so that he or she will be able to compete for the new jobs in the flat world.
Explain the term “New Middlers”.
These are the job categories that will make up the new middle-class in the flat world.
What are the “New Middlers”?
- Great Collaborators and Orchestrators
- The Great Synthesizers
- The Great Explainers
- The Great Leveragers
- The Great Adapters
- The Green People
- The Passionate Personalizers
- The Great Localizers
Explain the “Great Collaborators and Orchestrators”.
These are jobs that involve collaborating with others or orchestrating collaboration within and between companies, especially those employing diverse workforces from around the world.
Explain the “Great Synthesizers”.
These are jobs that involve putting together disparate things that you would not think of as going together.
Explain the “Great Explainers”.
These are jobs that involve seeing the complexity but explaining it with simplicity.
Explain the “Great Leveragers”.
These are jobs that involve combining the best of what computers can do with the best of what humans can do, and then constantly reintegrating the new best practices the humans are innovating back into the system to make the whole that much more productive.
Explain the “Great Adapters”.
These are jobs that involve being adaptable and versatile and are capable not only of constantly adapting but also of constantly learning and growing.
Explain the “Green People”.
These are jobs that involve designing and building renewable energies and environmentally sustainable systems.
Explain the “Passionate Personalizers”.
These are jobs that involve pure passion, pure entertainment, and a creative touch that no one else thought of adding.