The Savvy Dictionary

Question 1

Virtual Assistant (VA)

Answer 1

Any type of remote assistant who provides administrative, creative or technical support services for online or brick-and-mortar business owners.

Question 2

Adwords

Answer 2

Google Adwords program offers small business the ability to run ads on the Google search network.

Question 3

Affiliate Marketing

Answer 3

This is when you get paid a commission when a scale is made. As an affiliate, you are essentially providing a service for the merchant where you help them promote their products and services in exchange for a portion of the sale.

Question 4

Alogorithms

Answer 4

A computerized process for running calculations. In online business you’ll commonly hear about algorithms in regards to search engine updates.

Question 5

Autoresponder

Answer 5

A program that automatically sends out a response. So when you send a request through a web form or helpdesk, you may get a reply back that says something like ‘thank you for your request we will try to reply within 24 hours’….

Question 6

Automation

Answer 6

Term used to talk about things that happen automatically without having to manually do anything.
Example: When someone purchases a digital product there is an automation to send a Thank You email and to send them the digital item.

Question 7

B2B - Business to Business

Answer 7

Refers to the selling from one business to another business.

Question 8

B2C - Business to Customer

Answer 8

Refers to the selling from a business to an individual customer.

Question 9

Barter

Answer 9

To trade or exchange a service for something other than money (their services, a testimony, etc.)

Question 10

Blogroll

Answer 10

A list (usually in the sidebar) where the owner of the blog lists out other sites or blogs they like and read.

Question 11

Bots

Answer 11

Any automated software that performs an automated task typically uses on websites and social media for automatic replies.

Question 12

Bounce Rate

Answer 12

The bounce rate of website is the percentage of visitors who only view one page and then leave the site. So visitors only visit one page (also known as the entry page) and then move off the site (also known as bounce).

Question 13

Browser

Answer 13

A software application that displays files form the Internet. You need a web browser to surf (or browser)

Question 14

Call-To- Action

Answer 14

Used in business as part of a marketing strategy to get your target market to respond by taking action. It’s generally used at the end, or sometimes throughout a sales pitch, to let potential clients and customers know what to do next if they’re interested in what you offer.

Question 15

Click- Through Rate

Answer 15

The number of visitors who click on a link, banner ad, or form. It’s often called the click-through rate (CTR).

Question 16

Content

Answer 16

Refers to any message that is trying to be conveyed, often on a website, socials or email. This can be in video, audio, images, and of course written text.