The Sales Process Flashcards

1
Q

What are the 5 parts of the Sales Process?

A

Customer Interest, Speed and efficiency of service, Customer engagement, Response to customer service, Post-sales service.

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2
Q

What is Customer Interest?

A

-Attract the attention of potential customers -Hard and soft sales approach
-Product knowledge builds trust and is important for techincal products (as they may be expensive)

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3
Q

What is Speed and efficiency of service?

A

-Vital now as theres same/next day delivery
-Customers pay more for a product if they know the quality of service is good
-Online stores are easy to navigate

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4
Q

What is Customer engagement?

A

-Interactions between customers and the business
-Some products require high levels of customer engagements and some, little to non
-Social media is often used to interact

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5
Q

What is Response to customer service?

A

-Building positive customer relationships by responding to both positive and negative feedback

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6
Q

What is Post-sales service?

A

-Providing support for customers after hey have purchased a product or service
-Online chat facilities are often used to provide convenience

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