The Media: examples: Flashcards

1
Q

What dominated the BREXIT referendum.

A

Media heavily shaped the 2019 election as the Brexit election

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2
Q

What happened after public debates in 2010 (opinion polls)?

A
  • 50% between 18 and 39 said it helped decide who to vote.
  • Nick Cleggs ratings went up.
  • 9.4M people viewing.
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3
Q

What is BBC restrained by?

A
  • Impartiality.

- Monitored by OFCOM.

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4
Q

How many people trust the ITV now compared to 2003?

A

41%

82%

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5
Q

How was the TV public debate not effecting anything?

A

-Clegg only gained 8 seats.

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6
Q

What percentage of people watch the BBC?

A

82%

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7
Q

What are some conservative papers?

A

The sun, daily mail

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8
Q

What are some labour papers?

A

The daily star, the guardian.

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9
Q

How does the sun have effect on voting?

A

‘it was the sun wot won it’

-Backing winning party since 1979

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10
Q

What percentage of daily mail readers are conservative?

A

74%

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11
Q

What is the conservative market share in media?

A

57%

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12
Q

Who did well in elections despite negative media portrayal?

A

-Jeremey Corbyn 2017 election.

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13
Q

What percentage of teens use social media (13-17)

A

90%

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14
Q

What bad things can be seen on social media?

A

Fake news.

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15
Q

How much money has the conservatives spent on social media advertising?

A
  • unregulated.

- 1M

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16
Q

What percentage of older people use social media?

A

50%

17
Q

What is known as a ‘filter bubble’

A
  • Only pick people they already agree with.

- feeding news that fits ‘pre-existing’ preferences.

18
Q

What do politicians sometimes do with broadcast they believe is bias?

A
  • Refuse to engage with it.

- Conservatives on channel 4 in 2020.

19
Q

Which newspaper exposed the Windrush scandal?

A

The Guardian in 2017.

People coming from Caribbean blamed and wrongly deprived of public services.

20
Q

Which scandals have been uncovered by newspapers?

A
  • Daily Telegraph- expenses scandal in 2009.

- Hackney Gazette uncovering of homeless crisis in 2017

21
Q

Who did Tony Blair fly to in 1997 to get him on side?

A

-Rupert Murdock in Australia.

22
Q

How much time is spent on the news? (when on social media)

A

3%

23
Q

How much of total budget do political parties spend on media adverising?

A

43%

24
Q

What percentage of those over 65 use printed news sheets?

A

58% but dropped to 20% from 16-24.

25
Q

What has replaced television for news consumption?

A

The internet.

26
Q

Since what year has social media risen?

A

2013.

27
Q

What are some memorable sound bites from broadcast media?

A

‘strong and stable’
‘long term economic plan’
‘get brexit done’

28
Q

Who can social media reach?

A

-Those of ethnic minority- 41% use twitter.

29
Q

What does the DCMS argue about social media?

A

-Democracy is at risk form ‘dark media’

30
Q

How can opinion polls help political parties?

A
  • can see public approval.
  • 2017 labour manifesto backing nationalisation of railway, council houses, freezing retirement age.
  • 2019- ‘get brexit done.
  • Show how close.