The Market 1.6 Flashcards
Equilibrium Price and Market Clearing:
The equilibrium price is where consumer demand matches producer supply.
At this price, there’s no excess demand or supply—known as the market-clearing price.
Total Revenue Calculation:
Total revenue (TR) = Price (P) x Quantity (Q).
Example: At equilibrium (£1.50 per kilo), TR for button mushrooms = £1.50 * 60,000 kilos = £90,000.
Shifts in Demand
An increase in demand shifts the demand curve to the right, raising the equilibrium price and quantity.
A decrease in demand shifts it to the left, reducing the equilibrium price and quantity.
Shifts in Supply
Increase in supply shifts the supply curve rightward, lowering price and raising quantity.
Decrease in supply shifts it leftward, raising price and lowering quantity.
Simultaneous Changes in Supply and Demand
If demand increases and supply decreases simultaneously, price rises. The quantity outcome depends on the degree of each shift.
Disequilibrium
Excess Demand: Price below equilibrium causes demand to exceed supply, creating shortages.
Excess Supply: Price above equilibrium causes supply to exceed demand, resulting in unsold stock.