The Law Society- Interview Prep Flashcards

1
Q

What is The Law Society?

A

The professional body for solicitors in England and Wales that represents, supports, and promotes solicitors.

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2
Q

What are the key objectives of The Law Society?

A
  • Promote the value of the profession
  • Protect the justice system
  • Support members with a compelling offer
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3
Q

How is The Law Society funded?

A
  • Annual practising certificate fee from solicitors
  • Commercial activities
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4
Q

What are the core values of The Law Society?

A
  • Clarity
  • Respect
  • Excellence
  • Trust
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5
Q

What do you know about The Law Society?

A

They have more than 200,000 members
They have been running since 1825
2025 marks their 200th year anniversary

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6
Q

What does The Law Society provide in terms of support and guidance?

A

Resources, training, and advice on legal practice, ethics, and career development.

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7
Q

Fill in the blank: The Law Society aims to maximize its potential by growing its _______.

A

commercial reach

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8
Q

What does the Brand and Communications Assistant role involve?

A

Supports the Brand team by managing communications, ensuring brand consistency, and providing admin support.

Key tasks:
✅ Content creation & editing (social media, website, newsletters)
✅ Brand management (image library, brand compliance)
✅ Stakeholder coordination (internal teams & suppliers)
✅ Project & campaign support (planning, reporting, events)
✅ Admin & logistics (inboxes, meetings, purchase orders)

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9
Q

What are some products and services offered by The Law Society?

A
  • Helplines
  • Books
  • Events
  • Accreditation schemes
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10
Q

What is the role of the Council members and volunteer board members at The Law Society?

A

To deliver the advice, support, and services that members want.

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11
Q

What is one example of a successful communication project mentioned?

A

Autism awareness campaign, planning and monitoring its effectiveness.

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12
Q

Describe a campaign that involved creating visual content.

A

World Breastfeeding Week campaign with social media graphics promoting breastfeeding services. This included:
* Infographics
* Authentic session photos
* Blog post graphics
* Video reels

The campaign utilized national themes to increase engagement.

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13
Q

How did the individual use data to measure campaign success?

A

Tracked engagement metrics such as post reach, likes, shares, and website clicks to assess performance.

This data-driven approach helped refine future content strategies.

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14
Q

What insights were drawn from analyzing social media engagement data?

A

Posts with real-life photos performed better than text-based graphics, leading to prioritizing authentic imagery.

This change increased overall engagement and shares.

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15
Q

What strategies were used to manage multiple deadlines and tasks?

A
  • Prioritized tasks
  • Used time-blocking
  • Maintained communication with stakeholders
  • Leveraged project management tools like Asana and Trello

These strategies ensured timely completion of all tasks without compromising quality.

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16
Q

What was done to organize a large amount of digital content?

A
  • Audited existing content
  • Created a structured folder system
  • Developed a content tracker spreadsheet
  • Provided training on the new system

This improved efficiency and ensured brand consistency across campaigns.

17
Q

2 Questions to ask them at the end:

A

how do you see this role evolving over the next year?

What do you enjoy about working at the Law Society?

18
Q

What strengths or transferrable skills can you bring to this role based on the requirements of the job description?

A

Soft: relationship building, organisation, experienced juggling projects, passionate about the work of TLS, flexible and adaptable, true team player

Hard: writing copy for website, social media and printed documents for a variety of audiences, project management, admin support for busy comms team, campaign execution, working with external suppliers to complete tasks within a brief

19
Q

What are your weaknesses?

A

I’m overly self critical. Which means that I can take longer to do some content tasks because I want to get the best I can out of everything. - however I’m trying to find a balance between me wanting to get more out of my work and just an inner imposter voice that isn’t helpful. So I’m learning when to dismiss being overly critical.

20
Q

What motivates you?

A

Working with a great and understanding team where everyone’s voice is heard, and working on audience led campaigns .

21
Q

Tell me about a time when you failed. How did you learn from this experience?

A

The healthy start video- I learnt so much from this process, discuss more about how ABSS is a test and learn programme and how that ethos has really enabled you to grow. You now have watertight briefs which are signed off by everyone before proceeding with any shoots.

22
Q

What’s been the most challenging hurdle in your career and how did you overcome it?

A

Managing burn out, and having the courage to speak out and get my work load shared and WFH for a period of time.

23
Q

How do you adjust communication for different audiences? (Internal vs External, Formal vs Informal)

A

Adjust tone, language, and format based on audience needs- format includes platform.

24
Q

How do you manage multiple stakeholders with different priorities?

A

Clarify expectations, communicate proactively, rank them by urgency and align goals.

25
How do you support a campaign from planning to execution?
coordinate tasks, track progress, and measure success.
26
How do you apply brand guidelines across different channels?
Use templates, proof content, educate teams, and enforce guidelines.
27
How do you prioritize competing tasks efficiently?
Use a structured approach (e.g., prioritization matrix, deadlines, checklists).
28
How do you handle unexpected challenges in projects?
Stay calm, reassess priorities, communicate changes, and find solutions.
29
How do you align with the values the law society?
Clarity – Adapt communication for different audiences to ensure clear, effective messaging. Excellence – Deliver high-quality work under pressure, maintaining accuracy and impact. Respect – Foster collaboration by valuing diverse perspectives and stakeholder input. Trust – Be reliable, transparent, and ensure consistency in messaging and branding.
30
Why do you want to work at The Law Society and in this role?
Align with values: Clarity, excellence, respect, and trust resonate with me. Passion for the legal profession: Admire the Law Society’s role in protecting solicitors and advocating for justice. Excited about the role: This position combines my skills in communication and project management with my passion for supporting a meaningful cause. Desire to contribute: Eager to help shape the Law Society’s public image and deliver impactful campaigns that support its members.
31
What is their branding in terms of tone of voice and messaging?
Emails or letters are personalised and include an official invitation to something. The tone is professional yet approachable