The behaviourist approach Flashcards
1
Q
Who proposed classical conditioning?
A
Pavlov
2
Q
Who proposed operant conditioning
A
Skinner
3
Q
What is positive reinforcement
A
Receiving a reward for behaviour so the behaviour persists
4
Q
What is negative reinforcement
A
Avoid a behaviour, outcome is nice, continue avoiding behaviour
5
Q
What is punishment?
A
Unpleasant consequence of behaviour