The Anthropological Way Flashcards
Fieldwork
- Fieldwork in anthropology involves experiencing something of other people’s lives, and becoming familiar with their activities in their context.
- Used in all subfields of anthropology
- Done in environments ranging from small or isolated communities to large urban and even virtual environments.
Digital Anthropologists
- Explore virtual societies and digital communities
- Conduct research about on- and offline practices that are shaped by digitalisation
- Observe and record the relationship between humans and digital technology, in subject matters such as, gaming on a global platform, emerging ‘cultures’ in social media, childhood cyberbullying and the impact of dubbed movies on a specific culture.
Ethnography
- Ethnography is the method anthropologists use to collect information or data and document and record the lives and culture of human societies in the field.
- Involves more than just describing the people and their activities or only collecting information or data.
Etymology of ethnography
Comes from the Greek ethnos (people) and graphein (to write).
Ethnographic research
One of the characteristic features of anthropology and specifically involves first-hand, direct “face-to-face” contact with the people being studied.
Ethnographic fieldwork
The important aspect of ethnography is spending a prolonged period of time with a study group, writing down (recording) their findings and reporting on the data collected. This is called ethnographic fieldwork, because ethnography is both the process and the product of fieldwork.
Emic or insider approach
To be aware of how the people, themselves, perceive their world and what has meaning for them
Etic approach
The focus of research shifts from people’s own categories, explanations and interpretations to those of the anthropologist. The researcher works from the assumption that people are so subjectively involved in their own lifestyle that they find it difficult to have an impartial view of it.
Representation
The act of speaking, describing or portraying something on behalf of someone or something.
Ethnocentrism
The inclination of people to regard their own sociocultural system or way of life as superior. They use the values and practices of their own system to judge the behaviour and beliefs of others. Although ethnocentrism enhances sociocultural solidarity and a sense of community among people who share similar traditions, it encourages the belief that people, who behave differently, are strange, immoral, primitive or even barbaric. People tend to believe that their own familiar explanations, opinions and customs are correct, proper, true and moral.
Cultural relativism
Suggests that behaviour in a specific sociocultural system should not be judged by the values and norms of another system. In other words, a group, community or society’s behaviour, ideas, beliefs and customs should be studied and understood within their own context and judged as equally valid.
Downfall to cultural relatvism
If taken to the extreme, cultural relativism can, however, also be problematic. It could imply that there is no such thing as a universal human morality. If a person adopts this view, then, for example, s/he has to accept the practice of female genital mutilation; clitoridectomy etc.
Participant observation
Fieldwork done by an anthropologist, who studies the way of life of a group of people by sharing in and observing their activities.
The “participation” part implies that the researcher commits his or her thoughts, emotions, feelings, and so on, to the real-world fieldwork setting. The “observer” part implies that the researcher records his or her observations in an objective, scientific and systematic manner.
Participant observation founder
Introduced into anthropology by Bronislaw Malinowski
In his ethnographic book, “Argonauts of the Western Pacific: an account of native enterprise and adventure in the Archipelagoes of Melanesian”, he challenged traditional ethnographers, who were interviewing individuals from their own “verandas”, to observe situations first-hand, while living with the people they were studying. Malinowski en-couraged them to engage with the community, eat their food, partake in their everyday life and also to learn the local language.
Applied anthropology: drought in the Sahel
A severe drought in 1984 resulted in a famine of alarming proportions. International aid organisations sent food relief in the form of grain to people who were ac-customed to a diet of mainly dairy products.
Development organisations initiated programmes to prevent future famines. But, many mistakes were made since insufficient cognisance was taken of the environment and the culture of local people. According to Howard and Dunaif-Hattis (1992:607–608):Problems could have been avoided if anthropologists, with their holistic perspective on, knowledge of the culture and adaptation problems of the pastoralists, as well as their sensitivity to human problems, were consulted.