The 4:2 Formula Flashcards
1
Q
Relationship
A
How is your day going? (Ask non-sales related questions)
May I ask you a few questions to guide you in the right direction?
2
Q
Motivation
A
What has you thinking about moving?
3
Q
Current Dissatisfaction
A
What is it about your current home that isn’t working for you? Tell me more…
4
Q
Future Promise
A
What are some of you must haves for your new home?
5
Q
Summary CD (current dissatisfaction)
A
So if you stay where you are, you’ll have to put up with…
6
Q
Summary FP (future promise)
A
So I have to show you a home that has…
