Test 1 Flashcards
What are the chief goals of any writer in the mass media?
Accuracy and Clarity
How can writers achieve clarity in their writing?
Keep it simple, avoid jargon, be specific, check time sequence, include transitions, take on the complex target
What’s the word for using the least amount of words needed to tell a story?
Brevity
What is the most commonly used style of writing structure in media today?
Inverted Pyramid
Special set of language rules that a publication adopts
Style
Who governs the style of a particular publication
Editors
What three concepts do stylebooks deal with?
consistency, usage, precision
When did the first AP Stylebook appear?
1953
What is the most common stylebook for media members to use?
AP Stylebook
What’s the most important paragraph in the inverted pyramid style?
First
Ways of tying the information in a story together
Transitions
Types of Transitions
Connectors, hooks, pronouns, associations, chronology, enumeration
Words like and, but, or, etc. that help unify the writing
Connectors
Words or phrases repeated throughout an article to give the reader a sense of unity
Hooks
Using different words to talk about the same ideas
Association
