Test 1 Flashcards

1
Q

The term ______ describe data sets so large that traditional method of storage and analysis are inadequate

A

Big Data

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2
Q

Data collected for recording the companies transactions is called __________

A

Transactional data

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3
Q

The process of using transactional data to make other decisions and predictions is called ____________

A

Data Mining or predictive analytics

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4
Q

The five W’s?

A
Who 
What
When 
Where 
Why
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5
Q

Data are often organized into a ______

A

Data table

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6
Q

The rows of a data table corresponds to individual _______

A

Cases

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7
Q

Individuals who answer a survey

A

Respondents

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8
Q

People in an experiment

A

Subjects or participants

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9
Q

Animal, plants, websites, or other inanimate object

A

Experimental units

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10
Q

The characteristics decided about each individual or cases are called _______

A

Variables

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11
Q

Two or more separate data tables are linked together in a _______ so that information can be merged across them

A

Relational database

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12
Q

When a variable has measured numerical values with units and the variable tells us about the quantity of what is measured it is called _____________

A

Quantitative variable

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13
Q

When a variable names categories and answers questions about how cases fall into those categories it’s called a __________ or ________

A

Categorical or qualitative variable

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