Test 1

Question 1

Its is always a good idea to include clients in the creative process as early as possible.(T/F)

Answer 1

False

Question 2

Thumbnails should remain consistently small in size but proportional.(T/F)

Answer 2

True

Question 3

In a professional setting, comps are the stage where you show clients finalized designs.(T/F)

Answer 3

True

Question 4

Benchmarking pedagogy is a shared learning process.(T/F)

Answer 4

True

Question 5

Most criticism of design thinking surrounds its focus on process over aesthetics. (T/F)

Answer 5

True

Question 6

Divergent ideas come about by investigating multiple formal and conceptual perspectives.(T/F)

Answer 6

True

Question 7

Comps are the most significant step in the graphic design process.(T/F)

Answer 7

True

Question 8

Design thinking operates differently when applied to graphic design.(T/F)

Answer 8

False

Question 9

A designer’s intuition is a series of steps that can be learned.(T/F)

Answer 9

True

Question 10

Desk crits incorporate input from the entire class.(T/F)

Answer 10

False

Question 11

It is a good idea to keep an archive of sketches that have not been used at the end of the project.(T/F)

Answer 11

True

Question 12

Designers should only focus on work within their own discipline when conducting research.(T/F)

Answer 12

False

Question 13

Images can be signs, too.(T/F)

Answer 13

True

Question 14

The word/sign ‘tree’ is an example of an index.(T/F)

Answer 14

False

Question 15

The design phase relies on divergent thinking.(T/F)

Answer 15

False

Question 16

Don’t judge ideas in their infancy; initial ideas are not final.(T/F)

Answer 16

True

Question 17

A metaphor compares unlike things or ideas to demonstrate their shared qualities.(T/F)

Answer 17

True

Question 18

An icon bears a physical resemblance to the idea it represents.(T/F)

Answer 18

True

Question 19

If you know how your audience sees the world, you can speak to them more effectively by using the right signs.(T/F)

Answer 19

True

Question 20

Loose sketching is part of a selection process called convergent thinking’.(T/F)

Answer 20

False

Question 21

Word list are closely related to which ideation technique?

Answer 21

Mind Mapping

Question 22

Which step in the graphic design process is used to predict whether a ‘big idea’ is feasible?

Answer 22

Roughs

Question 23

Understanding the physical and social context is the starting point for environmental design and requires which step in the problem identification process?

Answer 23

Site reasearch

Question 24

What term is often used to describe the way designers in any discipline work through a problem.

Answer 24

Design thinking

Question 25

An idea is the result of a series of small thinking 'leaps' or 'creative connections', which design theorist Nigel Cross calls a...?

Answer 25

Creative bridge

Question 26

The ... phase of design process is about decisions, refinement, and trail and error, often called convergent thinking.

Answer 26

Develop

Question 27

The goal of the ... phase of the design process is to generate conceptual and formal ideas, and is where divergent thinking is key.

Answer 27

Design

Question 28

... occurs at a phase of the design process where things are removed and development is more focused than it was in the previous stage.

Answer 28

Convergent thinking

Question 29

A(n) ... brief encourages students to examine aesthetic and/or technical possibilities within and defined parameter.

Answer 29

Explorative

Question 30

A(n) ... brief is where a portion of the parameters are defined by the student. This input allows for variation in the process and the final design.

Answer 30

Blended

Question 31

A(n) ... brief sets a problem or gives a prompt for the design and leaves all the other parameter's up to the student

Answer 31

Loose

Question 32

Combing the concept of a coffee shop and laundromat is an example of what?

Answer 32

Forced Connections

Question 33

Literary forms and tactics that deviate from ordinary communication?

Answer 33

Rhetorical Figures

Question 34

Words are just sounds when we speak them, but once meaning is attached to them, they become what?

Answer 34

Signs

Question 35

A Anastrophe is a figure of speech that alters the expected word order of a statement or phrase.

Answer 35

Scheme

Question 36

Attributing human qualities to inanimate objects or abstract ideas is called ...?

Answer 36

Personification

Question 37

A pun, or use of wordplay by utilizing similar sounding words is called ...?

Answer 37

Paronomasia

Question 38

A rhetorical exaggeration for the purpose of emphasis or humor is called ...?

Answer 38

Personification

Question 39

A ... is abstract; its form bears no resemblance to its meaning.

Answer 39

Symbol

Question 40

The tendency for unskilled individuals to overestimate their own ability and the tendency for experts to underestimate their own ability.

Answer 40

Dunning-Kruger Effect

Question 41

The tendency to rely too heavily on one trait or piece of information when making decisions (usually the first piece of information acquired on that subject).

Answer 41

Anchoring Bias

Question 42

A person's tendency to attribute a value to an outcome, which they had to put effort into achieving, greater than the objective value of the outcome.

Answer 42

Effort Justification

Question 43

Drawing different conclusions from the same information, depending on how that information is presented.

Answer 43

Framing Effect

Question 44

The tendency to revise one's belief insufficiently when presented with new evidence.

Answer 44

Conservatism Bias

Question 45

A cognitive bias that refers to the systematic errors made when people evaluate or try to find reasons for their own and others' behaviors.

Answer 45

Attribution Bias

Question 46

Limiting a person to using an object only in the way it is traditionally used.

Answer 46

Functional Fixedness

Question 47

The tendency to search for, interpret, favor, and recall information in a way that supports one's prior beliefs.

Answer 47

Confirmation Bias

Question 48

The tendency for people to place a disproportionately high value on objects that they partially assembled themselves regardless of the quality of the end product.

Answer 48

IKEA Effect

Question 49

The urge to do the opposite of what someone wants you to do out of a need to resist a perceived attempt to constrain your freedom of choice.

Answer 49

Reactance

Question 50

The tendency to rely too heavily on one's own perspective and/or have a higher opinion of oneself than reality.

Answer 50

Egocentric Bias