test 1 13/10/21 Flashcards
Define demand.
Demand is the amount that consumers are willing and able to buy at each given price point.
Define effective demand.
Effective Demand is the demand backed by the ability to pay.
What is on the x and y axis on a demand curve?
The x axis has the quantity and the y axis has the price.
Define an extension in demand.
Extension in demand is when an increase in quantity demanded is caused by falls in price.
Define a contraction in demand.
Contraction in demand is when a fall in quantity demanded is caused by a rise in price.
What are the main determinants in demand (things that shift the demand curve)?
Changes in income - Price of substitutes - price of complementary products - consumer confidence - changes in quality - interest rates - uncertainty over future prices - consumer tastes and preferences - population change - the law - fashion - weather conditions - advertising and publicity
Define complementary products.
Complementary products are goods that are consumed together.
Define substitutes.
Substitutes are alternative products.
Define inferior goods.
Inferior goods is when the demand of a good drops when incomes rise.
Define normal good.
Normal goods are when a good sees an increase in demand due to an increase in income.
Define composite demand.
Composite demand is when a good or service is demanded for more than one purpose so that an increase in demand for one purpose reduces the supply for the other purposes.
Define derived demand.
Derived demand is when the demand for one good or service comes from the demand for another good or service. That is, the good is a component of the other good.
Define Price Elasticity of Demand (PeD).
PeD measures the responsiveness of quantity demanded to a change in the price of a good.
What does it mean when PeD is below -1?
Price elastic. A fall in price means quantity demanded rises proportionately more than the price cut. A fall in price will increase revenue.
What does it mean when PeD is between 0 and 1?
Price inelastic. When prices fall, quantity demanded increases but by smaller proportion that the fall in price. Quantity demanded is relatively unresponsive to price changes. When price falls, total revenue will fall.