Terms Flashcards
UC lc
UPPER CASE
lower case
Font
All characters (u&l, #, !?&)
Expanded/ extended font
Wide version of a font
Italic
Letterform style slants to the right
Oblique
Same as italic
Cursive
Early italic typefaces that resemble handwriting
Calligraphy
Elegant handwriting
The art of producing this handwriting
12 pt. rule
12 pt = 1 pica = 1/72 of an inch
Wood type
Type made from wood
Formerly used for larger display sizes
Transitional font
Type style that combines features of both old and modern styles (Baskerville)
Kerning
Space between 2 characters
roman
Unedited or unadulterated type
Original form
Serif
Legs or feet
Sans serif
Without legs or feet
Display size
14 pt. >
Body copy size
7 - 13 pt.
Dingbat
Ornamental characters in a font
Rule
Line
Hairline rule
.25 pt line
Swash
A capital letter with an ornamental flourish
Drop cap
Display letter that’s set into body copy
Caps and small caps
Capitals and small capitals
Egyptian
Slab serif
Slab serif
Egyptian
Heavy serifs
Black letter
Aka: Gothic
Style of hand writing popular in the 15th century
Bullet
• a typographic element usually used in highlighting specific lines
Folio
Page #
Ligature
Two or three characters joined as one character
Reversed
In printing, refers to type that drops out of the background and assumes the color of the paper
Knockout
Measure
14/18 x 32 p FRRL
14/18 x 32 p FRRL
(14/18) Size/leading (x) by (32p) measure picas (width font can fill) (FRRL) flush right ragged left 18-14=2
Ellipse
…
-
Hiefen
–
En dash
em dash
