Terminology Flashcards
Aesc
The aesc (pronounced “ash”) is a ligature of the letters a and e. Archaic in English it is representative of a dipthong vowel sound in certain languages.

Agate
The agate is a unit of measurement that has been traditionally used to measure the vertical space (gutter) between columns in a newspaper. Fourteen agates is approximately the equivalent of one inch.
Aldine
In reference to the publishing house operated by Aldus Manutius (ItalianManuzio) in Venice between 1494 and 1515. Also types used by Manuzio and in most instances cut by Francesco Griffo de Bologna.
Metal, digital and optical revivals resembling the types of Aldus and Griffo are sometimes known as Aldines.
Alphabet
A set of symbols (specifically letters) that are used to signify language in written form. Ideally, each letter or grapheme corresponds to a specific sound orphoneme; this is not always the case. Each language typically has its own alphabet that is tailored to its specific needs in terms of representation of the language in written form.
Amberlith
Amberlith is an orange gel adhered to clear acetate. It was used as a way to knock out or separate areas of camera ready art for different color or screen treatments. The orange film was cut and stripped away with a knife or swivel knife. The orange was clear enough to be seen through for cutting purposes but opaque to light from the lithographic film it was exposed to.
Ampersand
The ampersand is a punctuation character evolved from the Latin word et, meaning and. The visual evolution of the word et into a ligature and then into the common form we use today. Many contemporary typefaces offer alternate ampersands with the old form.
Analphabetic
Noun - analphabetic - an illiterate person who does not know/understand the alphabet, or having no knowledge of the alphabet.
Adjective - analphabetic - relating to/expressed by a writing system which is not alphabetic.
an example of an analphabetic writing system is Jesperson’s system of phonetic transcription.
Aperture
An “aperture” is a constricted opening of a glyph. For example, the lowercase “e” has an aperture at 4 o’clock. This aperture is relatively small in some fonts (such as Avant Garde) and much larger (or more open) in others (such as Frutiger). It is widely believed that a relatively large aperture helps readability.
Apostrophe
A punctuation mark and sometimes a diacritic mark, in Latin fonts and languages. In English it has two main functions: it marks omissions, and it assists in marking the possessives of all nouns and many pronouns.
The apostrophe differs from the closing single quotation mark, often rendered identically but serving a different purpose. In limited casesit is allowed to assist in marking plurals, but most authorities now disapprove of such usage.
Arm
The projecting horizontal stroke on such letters as T, E.
Ascender
The part of a lower-case letter which projects above the mean-line, as in b, d, h,k, l etc.

Asterisk
A typographic symbol in the form of a star*, occupying space between the baselineand ascender height, used as a reference mark for a footnote or endnote, as illustrated by this example for the word “star” in the first line of text.
* usually five-pointed or six-pointed
at
@
Axis
The oblique stress of a font. A Humanist typeface has a left-leaning axis, while a Rationalist typeface has a vertical axis.

Ball Terminal
A circle-shaped device used to terminate a stroke, for example on the end of the arm on r, or the tail tip of y. Ball terminals are a prominent feature of so-called “modern roman” types which came into existence in the second half of the 18th century with the appearance of Didones and types used by the Fourniers as well asGiambattista Bodoni. Ball terminals are typically drawn in a strict geometric form of a pure circle. Some types however, principally Baskerville’s roman type, feature organically-shaped ball terminals.
Ball Terminals join the stroke at an angle, as opposed to Lachrymal Terminals which taper into the stroke.
Baseline
The imaginary line on which the base of capital letters rests.
Bastarda
Bastarda, or Hybrida is an amalgam of textualis and cursiva scripts, used in France and Germany in the 14th and 15th century. Its development (1475-77) is attributed to Parisian printer Pasquier Bonhomme
Beak
A beak or beak terminal is an angular spur-shaped terminating device occuring on some characters, typically a c f and r. Typically found in 20th century Romansand italics such as Perpetua and Pontifex.
bezier curves
Bezier curves are mathematical expressions used to describe curves in two or three dimensions. All fonts, excluding bitmap fonts, use bezier curves to describe the character shapes. Because the curves are mathematical they have the advantage of being infinitely scaleable. Therefore, a character described in bezier curves can be resized to any size without losing quality. Bezier curves are sometimes referred to a “vector graphics”, contrasting with bitmaps which are called “raster graphics”. Some software that authors vector graphics are the following: Adobe Illustrator, Macromedia Freehand, Macromedia Flash, Deneba Canvas, Corel Draw, Fontographer and FontLab.
Bezier curves consist of two anchor points and any number of control points. Curves with one control point are called quadratic curves because the forumla used to calculate them is based on a quadratic equation. Curves with two control points are referred to as cubic curves. TrueType fonts use quadratic curves, whileType 1 fonts use cubic curves. While curves may use more control points, they are not used commonly in type rendering technology. Because quadratic curves are more difficult to work with (mostly because it’s harder to make circles), most vector authoring software uses cubic curves with two control points. What’s more, it is a simple operation to convert cubic curves to quadratic. However, it is not possible to convert quadratic curves to cubic without some approximation.
Bicameral
In typography, the term bicameral refers to Alphabets which are made up of anupper and lower case. These alphabets include the Greek, Roman, Armenian and Cyrillic alphabets.
Bitmap
Bitmaps are used to describe graphics on computers. They consist of a grid of colored squares. Each of these squares is called a Pixel from ‘picture element’. The simplest bitmaps consist of pixels that are either black or white. Bitmap graphics are also called Raster graphics.
A bitmap font is a font comprised of characters rendered with bitmaps. While most bitmap fonts are designed with black and white pixels, some contain grey pixels or are full color. Full color bitmap fonts are also called Photofonts. The application Bitfonter is designed specifically for authoring bitmap fonts.
bold
A weight variation of a typeface which is heavier than the regular (often calledroman) weight of a typeface. A bold typeface is often used to emphasize portions of text instead of italics.
Bouma
Bouma: a hypothesized visual-syntactic atom of immersive reading; almost always the blurry notan of a string of letters; usually the blurry outline of a single word in the parafovea. The term is a simplification of “Bouma-shape” as used byInsup Taylor and/or Paul Saenger, derived from Herman Bouma, a [retired] Dutch scientist.
Most cognitive psychologists reject this hypothesized importance of the bouma in reading, immersive or otherwise. The dominant reading model in cognitive psychology is the parallel letterwise recognition model. Research experiments which would have different predicted outcomes for the two different theories have supported parallel letterwise recognition over the bouma theory.
Bowl
The rounded part of such letters as P, B and the upper part of g to distinguish it from the lower part known as the loop or tail.









