Technology

Question 1

Social media

Answer 1

Social media is an interactive computer based technology that allows the user to create and to share information and ideas through virtual communities and networks.

Question 2

Marketing

Answer 2

Marketing on social media involves advertising, promoting and selling products and services online.

Question 3

Target audience

Answer 3

A group of consumers at which a product or service is aimed.

Question 4

Follow

Answer 4

To follow represents a social media user who wants to see another user’s posts on their content feed. Getting people to follow their social media content feed is an objective for businesses

Question 5

Publicity

Answer 5

The giving out of information about a person, business or product for advertising or promotional reasons

Question 6

Social network sites

Answer 6

Internet websites that allow people to communicate, eg Facebook.

Question 7

Internal communication

Answer 7

Communication that takes place inside a business.

Question 8

Chip and pin

Answer 8

Chip and pin is a method of paying for products and services using a debit or credit card that contains an electronic chip. The cardholder enters a personal identification number (PIN) to complete a payment.

Question 9

Contactless payments

Answer 9

A secure way for customers to purchase products or services using a debit, credit or smart card.

Question 10

E-commerce

Answer 10

The buying and selling of goods and services online

Question 11

Marketing

Answer 11

Marketing on social media involves advertising, promoting and selling products and services online

Question 12

Investment

Answer 12

Money or capital put into a business for profitable returns, for example interest or income

Question 13

Video conferencing

Answer 13

Where live video is streamed over the internet so that people can communicate face-to-face without being in the same room.

Question 14

Real time

Answer 14

The actual time during which a process or event occurs