supply-demand Flashcards
Define demand
quantity of a good / service that a consumer is both willing and able to buy at each possible price during a given period of time, ceteris paribus
Define quantity demanded
amount of good that a consumer is willing and able to buy at a given price over a given period of time
Individual demand vs market demand
individual – demand of one comsumer
market – sum of all <individual> demands of all the consumers in the market</individual>
[D] Determinants -price
price of good itself (quantity demanded – movement along the same demand curve)
Law of demand
in a given period of time, the quantity of a good demanded is inversely related to its price, ceteris paribus
[D]determinants -non price factors : EXCEPTION OF FUTURE PRICES
If consumers know the price of goods will increase in future, ceteris paribus, the current demand for good will increase (eg Daiso $2)
Why? Cuz they want to maximise their utility within their given budget and want to avoid paying higher for the same good in future
Exception: perishable goods (fruits & veg)
[D]determinants -non price factors : GOV POLICIES
control-and-command measures: improve/reduce access to specific goods directly ( raising/lowering the legal age of alcohol)
altering credit conditions measures: improve/reduce access to specific goods (rules on the use of credit cards)
[D]determinants -non price factors : Y : LEVEL & DISTRIBUTION OF INCOME
Consumer income rise -> ability to buy rise -> increase demand (as rational utility maximisers) «normal good»
Exception: inferior good. inferior to rich but normal to poor. consumer income rise –> decrease demand
[D]determinants -non price factors : PRICE AND AVAILABILITY OF SUBSTITUTES
Substitutes (COMPETITVE DEMAND)
meaning: pair of goods considered by consumers to be alternatives to each other with the level of utility derived being similar
- when price of one falls, as rational utility maximisers, will switch to the other so quantity demanded for other increase
- when more types of the good available– quantity demanded of the good decrease
Complementary (JOINT DEMAND)
meaning: pair of goods consumed together to satisfy the same want
-when price increase, the other good also increase
-both goods i want
(DERIVED DEMAND)
-Demand for one good occurs as a result of demand for another (demand of steel occurs as a result of demand for cars)
-only one out of the 2 goods i want
(COMPOSITE DEMAND)
-demand for good has multiple uses
[D]determinants -non price factors : TASTE AND PREFERENCES
more desirable the good is, the more they demand at any given price to maximise their utility (advertisement)
[D]determinants -non price factors : OTHERS
Change in demography of population (size/distribution)
festive seasons
Define supply
quantity of good/service that a producer is both willing and able to sell at each possible price during a given period of time, ceteris paribus
define quantity supplied
amount of a good that a producer is both willing and able to sell at a given price during a given period of time, ceteris paribus
Individual supply vs market supply
individual – supply of one producer
market – sum of all <individual> supply of all the producers in the market</individual>
[S]determinants -price
Price – price of good itself (quantity supplied – movement along the same supply curve)