SuperHuman Flashcards
What is superhuman?
Intro
Superhuman is a 2020 Tokyo Paralympics advert.
What does the advert show?
Context
It explores the sacrifice the paralympians have to make and shows what they are willing to do to succeed
What was the ideology of Super human and how was it done
context
The ideology was to abolish ableist views this was done by displaying disabled people positively by showing their perseverance and their mental determination.
What does the advert aim to change ?
Intro
To change the stereotypical views of disabled people and idolise them
How many advert was made? And why was it made
Context
Channel 4 made 3 adverts for the Tokyo Paralympics and it was made to display disabled people on a positive way
What does the advert explore?
Intro
It explores the sacrifice the paralympians have to make to be a champion